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Designer Asks Fans To Style His Runway Collection For NYFW

article Crowd Creativity
Designer Asks Fans To Style His Runway Collection For NYFW
Description Rather than styling the models for his ‘Quilted Comfort’ collection, designer Elfar Clemens is crowdsourcing the job to the fans.

Visitors can use the interactive app, TELFAR Style, to view the latest items and drag and drop the clothes onto a virtual model. Once the user is happy with the combination, he/she can submit the look to the public gallery where fans can click to like using Facebook.

SOURCE LINK to the full article: http://www.psfk.com/2013/01/crowdourced-collection-telfar-nyfw.html
Tags: advertising, app, clothing, Crowdsourcing, Elfar Clemens, fall winter, fashion, marketing, NYC Fashion Week, TELFAR
Jason Robbins Posted by Jason Robbins
Jan 30, 2013 07:27 am GMT Viewed 1262 times
Author: Yi Chen Source
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