Description
Reforest Patagonia campaign incorporates social media, GPS technology, and the power of crowdfunding to compel people to get involved with the reforestation effort. The first level of participation is simple: donate $4, and Reforest Patagonia will plant a native-species tree (species: lenga, ñirre, and coigüe) in your name. Donors also receive an official certificate of its authenticity with the tree’s exact GPS coordinates, allowing for the tree to be seen via Google Maps from anywhere in the world.
SOURCE LINK to the full article:
http://www.earthtechling.com/2012/09/how-social-media-is-helping-plant-1-million-trees-in-patagonia/