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Behance Develops Revolutionary New Model for Crowdsourced Design

blog Crowd Creativity
Behance Develops Revolutionary New Model for Crowdsourced Design
Summary The article is about the revolutionary new crowdsourcing model introduced by Behance after the GAP logo fiasco.
Description Rather than asking designers to submit an entry for a client competition, in which compensation is only awarded to the “winner” of the contest, designers are asked to submit the best work from their portfolios. If the curators and community like what they see, they’ll move on to the next round. Those who are selected get the full creative brief, prepare it for the client and get a paid regardless of whether their pitch is chosen or not.
Tags: Behance, design, Gap
Carl Esposti Posted by Carl Esposti
Oct 21, 2010 04:36 am GMT Viewed 6294 times
Author: Christina Warren Source

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