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4 THINGS YOU SHOULD KNOW BEFORE YOU CROWDSOURCE

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Summary Rebecca Chang shares 4 things (based on experience) that people should know before they crowdsource. Rebecca is a co-founder of a non-profit social business in Tanzania whose crowdsourcing their company logo through crowdSPRING.
Description Before one decides to crowdsource (particularly on company logos), you need to know the following first: Designers can’t afford to spend too much time on your logo – especially if your award is $250; It helps if you already have an idea of what you are looking for; You don’t have time to be fickle; and Go for commercial appeal or stay true to your identity?. Chang is right and these are tips that companies (who are newbies to crowdsourcing) should think of beforehand!

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