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Crowdsourcing Cannes Lions

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Crowdsourcing Cannes Lions
March 29th, 2012 by admin

Drinks brand vitaminwater has joined forces with film crowdsourcing outfit Mofilm to launch the Glaceau vitaminwater Cannes Lions video contest. Creatives need to get their heads around those everyday occasions, and demonstrate how they could be made better. “Been to Cannes already?” asks Mofilm. “Well this time make it better than your first time – go to more high-profile parties and drink better champagne, get more CEO business cards from networking, get a better tan on a bigger yacht, and see more panels at the famous Palais. If you have never been to Cannes, well this is the perfect opportunity to join the vitaminwater and Mofilm team.

Description
Drinks brand vitaminwater has joined forces with film crowdsourcing outfit Mofilm to launch the Glaceau vitaminwater Cannes Lions video contest. Creatives need to get their heads around those everyday occasions, and demonstrate how they could be made better.

Tags: advertising, Cannes Lions, Crowdsourcing, Film, Glaceau vitaminwater, Glaceau vitaminwater Cannes Lions video contest, MoFilm, video, Vitaminwater

Posted by Claire Mackay

Mar 29, 2012 12:00 pm GMT Viewed 2571 times

Author: Brand-e.biz Source

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