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INSIGHTS. RESEARCH. ADVISORY.
ENTERPRISE CROWDSOURCING USE CASES ANALYSIS
January 2012 RESEARCH REPORT PREVIEW
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© 2012 Crowdsourcing, LLC
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research@crowdsourcing.org
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ABOUT THIS RESEARCH
The rapid growth of the crowdsourcing market has led to the continuous emergence of new use cases. In order to create the most complete inventory of crowdsourcing use cases possible, the massolution team recently conducted an extensive review of the publicly available information on crowdsourcing transactions, announcements, and industry news. In addition, we interviewed a number of leading crowdsourcing providers and analyzed the information available on our industry website, Crowdsourcing.org, reviewing more than 2,000 content items (e.g., articles, blogs, documents) published over the last two years. This report analyzes crowdsourcing opportunities in the enterprise market segment by categorizing existing crowdsourcing use cases within the enterprise market segment. This research report addresses:
Crowdsourcing.org proprietary methodology for the categorization of the crowdsourcing use cases. A definition of existing crowdsourcing use cases, and of the categories within the enterprise domain. Examples of projects and tasks delivered with the help of crowdsourcing.
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TABLE OF CONTENTS
ABOUT THIS RESESARCH . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . CROWDSOURCING USE CASE CATEGORIES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 5
1. IDEATION-BASED TASKS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6 2. EXPERTISE-BASED TASKS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 3. FREELANCE SERVICES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 4. SOFTWARE SERVICES . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18 5. MICRO-TASKS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
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THE REPORT FEATURES ~20 PAGES WITH DEFINITIONS AND EXAMPLES OF CROWDSOURCING USE CASES IN THE ENTERRPISE DOMAIN
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ABOUT MASSOLUTION
Crowdsourcing.org is an initiative by massolution. This research has been produced by massolution, a unique research, advisory, and implementation firm that specializes in crowdsourcing solutions for private, public, and social enterprises.
We work with leading organizations to deliver crowdsourcing business models that access an ondemand, scalable workforce to deliver improved business performance and to drive product and service innovation and enhanced levels of customer engagement. Our team has experience working in large enterprise environments designing, implementing, and managing crowdsourcing initiatives.
CROWDSOURCING, LLC Email: research@crowdsourcing.org Twitter: @Crowdsourcing_ www.massolution.com www.crowdsourcing.org
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Summary
This report analyzes crowdsourcing opportunities in the enterprise market segment by categorizing existing crowdsourcing use cases within the enterprise market segment.
This research report addresses:
- Crowdsourcing.org proprietary methodology for the categorization of the crowdsourcing use cases.
- A definition of existing crowdsourcing use cases, and of the categories within the enterprise domain.
- Examples of projects and tasks delivered with the help of crowdsourcing.
Description
The rapid growth of the crowdsourcing market has led to the continuous emergence of new use cases. In order to create the most complete inventory of crowdsourcing use cases possible, the massolution team conducted an extensive review of the publicly available information on crowdsourcing transactions, announcements, and industry news.
Table of Contents
About This Research
Crowdsourcing Use Case Categories
1. Ideation-based Tasks
2. Expertise-based Tasks
3. Freelance-based Tasks
4. Software Services
5. Micro-tasks