In the closest m2Work spot prize contest so far, Art Ilano--a professor of marketing and strategy at the University of the Philippines--came up first with his idea "InDepth: a real-time market research system," winning USD 1,000. The microwork research application would unlock the potential of mobile phones to collect extensive real-time and location-based data.
Notably, the field of submissions for the third spot prize was much stronger overall than previous pools. The jury welcomed this signal that the innovator community has begun to catch on to the concept of mobile microwork. The m2Work team will continue to provide feedback about the community’s progress, as with the blog post Five key steps to a winning m2Work idea. If this trend continues in the remaining 24 days of the challenge, ideators will build on their growing insights to come up with even more refined submissions and truly transformative ideas for mobile microwork.
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