Groovebox Studios set up shop in Detroit's Russell Industrial Center 16 months ago with a simple premise: one band, one room, one take. It's not a new concept, but it's one that's fallen out of favor in the remix era. One-take-only means musicians need to come to the studio polished, practiced and ready to play. The resulting recording gets no editing and no overdubs.
For all the retro feel, Groovebox has one novel approach: its funding model. Bands pay for their studio sessions using Kickstarter, the crowd-sourced funding tool. The studio sets a funding goal with each band, usually $600.
Wenzel sees the studio as resource for local bands. "The concept was to build a studio that would have very, very low overhead and be able to provide a service to the community for almost anyone to come in and record," Wenzel said.