Based on his experiences as a co-founder of crowdrise.com, fundraiser and entrepreneur, Edward Norton provides four tips on how to compel others to give. Norton's four tips are: Leverage Relationships, Don't Patronize; Make It Cool and lastly, Target Individuals' Skills.
Because Edward Norton co-founded Crowdrise, the tips he gave in this article come from personal experience. They are also essential for anyone who wants to tap the crowd for for funding. This article is brief yet a must-read for anyone interested in crowdfunding.
Founded in 2010, the industry website, Crowdsourcing.org, is a neutral organization dedicated solely
to crowdsourcing and crowdfunding. As one of the most influential and credible authorities in the crowdsourcing space,
Crowdsourcing.org is recognized worldwide for its intellectual capital, crowdsourcing and crowdfunding
practice expertise and unbiased thought leadership.