The most important part of having a successful campaign is having a dedicated audience who are vested in your art. You should be building relationships with your fans long before you make the “ask.” Kickstarter is more of a vehicle for you to work with your existing fans, not a platform for you to find new ones.
Here are some general thoughts, tips, and lessons on how to create a successful Kickstarter campaign:
-Your fundraising campaign begins long before you even join Kickstarter, Indiegogo, or any other fan funding website.
-Build Alliances to Help You. A large part of success is having an army of fans.
-The Goal: Don’t worry about making the goal as high as possible, make it as realistic as possible.
-Don’t Treat Pledges Like Donations. The emphasis should be on pledges, not donations.
-Get Creative with the Rewards. Explore as many other projects as you can.
Founded in 2010, the industry website, Crowdsourcing.org, is a neutral organization dedicated solely
to crowdsourcing and crowdfunding. As one of the most influential and credible authorities in the crowdsourcing space,
Crowdsourcing.org is recognized worldwide for its intellectual capital, crowdsourcing and crowdfunding
practice expertise and unbiased thought leadership.