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LeBron James to Judge Facebook Ad Contest for Sheets [VIDEO]

document Crowd Creativity
Summary Sheets Energy Strips is looking for a fan to make its next TV commercial and is using Facebook to make it happen.
Description The brand — known for its edgy and juvenile ads that feature celebs and others outlining how they “Take a Sheet” before activities such as hitting the pool or going on stage — promises to feature the winning ad on TV and in cinema in 2012. Starting Tuesday, fans have 45 days to submit their video.

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