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Perfect Earth creates a social game ánd gets funded by the Crowd via Symbid!

document Crowdfunding, Open Innovation, Tools
Summary Perfect Earth, the Online & Mobile Social Game, that teaches children 8-12 about nature, wildlife, climate change & sustainability in a fun and engaging way, has used a fun and engaging way for grown-ups to help the company get funded. Tuesday the 17th of July, Perfect Earth hit their goal capital: €80.000 was raised through equity-based crowdfunding on Symbid!
Description Crowdfunding is growing at a rapid pace. In 2011 the industry size was $1.5 billion and that’s expected to increase by 60% in 2012. Different kinds of models are developing, the most important ones being donations-based crowdfunding, Peer-to-Peer lending and equity-based crowdfunding, of which Symbid is an example. The latter helped Perfect Earth reach its goal capital and create a pool of enthusiastic, engaged ambassadors. By purchasing 10% of the shares within Perfect Earth, investors become partial owners of the company, which creates a common goal for both investors and entrepreneur.

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