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Pittsburgh Company Leverages Social Media to Run Issue Ads During PA Primary

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Summary Red Blue Voice is a Pittsburgh-based internet company that used its technology to bridge the gap between everyday citizens, issue outreach and advertising. Red Blue Voice produced crowd-sourced ads that ran in Philadelphia and Pittsburgh markets on the topics of fracking, union labor and funding for public education.
Description Red Blue Voice offers an online crowd-sourcing platform for social and political issues that is usable by anyone. Motivated citizens can create television, radio, print or online media to support their cause. Once the media is uploaded, supporters of the issue or group can donate in small amounts to fund the media. When enough money has been collected for a television commercial run, a print ad, or a radio or online spot, Red Blue Voice books and distributes the media.
Tags: election 2012, national policy, Pittsburg, Politics, Red Blue Voice
Jason Robbins Posted by Jason Robbins
Apr 25, 2012 02:23 am GMT Viewed 983 times
Author: RedBlueVoice.com Source
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