Internal education can go a long way to making sure people and teams understand that social media can be used in business for more than just branding and marketing products. It’s time to expand this definition to other areas of the business.
Clearly defining and communicating the ways that social concepts and technologies can be used to enhance product development and innovation processes can help open minds. It’s the concepts behind social media, rather than the specific tools or technologies, that apply.
Founded in 2010, the industry website, Crowdsourcing.org, is a neutral organization dedicated solely
to crowdsourcing and crowdfunding. As one of the most influential and credible authorities in the crowdsourcing space,
Crowdsourcing.org is recognized worldwide for its intellectual capital, crowdsourcing and crowdfunding
practice expertise and unbiased thought leadership.