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Gigwalk Scores $6M in Series A Funding
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Gigwalk Scores $6M in Series A Funding

We wrote yesterday about CrowdSource raising $12.5 million in Series A funding. But it wasn’t the only crowdsourced labor platform that had a fruitful day: Gigwalk pulled in a cool $6 million in its Series A round.

The round was financed by August Capital, as well as past investors Greylock, Harrison Metal, SoftTech VC, Founder Collective, and Omar Hamoui. The startup, which opened to the public in May 2011, has now raised a total of $7.7 million.

Gigwalk is a mobile cloud labor platform that connects companies with workers on the ground. Many of the ‘gigs’ that companies post involve taking photos. In New York (where your reporter is located), for example, the majority of currently available tasks are for Bing, which is asking users to upload photos of certain businesses for $5.

The Bing connection is not incidental: Gigwalk also announced yesterday a deal with Microsoft for its workers to gather 100,000 photos across 3,500 cities in the U.S.

Going into the future, however, Gigwalk wants to offer its clients the ability to compete more advanced tasks. One example is companies sending workers into stores to survey and engage with customers, which requires a more capable workforce. Foreshadowing this move, the company recently introduced the Gig Captain program. Captains, who are chosen by Gigwalk, can help customers organize and manage their tasks, as well as tackle the more involved gigs.

The company will use the funds to expand and improve its technology, specifically looking at how to better its matchmaking algorithm to connect customers to the platform’s 200,000 workers.

Gigwalk also announced founder Ariel Seidman will step down as CEO in favor of former VP of business development Bob Bahramipour. Seidman will stay on as an adviser.

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