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document Distributed Knowledge, Open Innovation
There's a brief tutorial when you open the BMW's Ultimate Drive app to explain the UI elements, how to find and add routes, along with a BMW-curated news feed and the ability to be...
document Distributed Knowledge, Open Innovation
While utilizing the latest in navigation technology, "The Ultimate Drive" still remains simple in nature and nearly effortless to use to its full potential – after downloading the app,...
blog Open Innovation
Andreas-Christoph Hofmann (Head of BMW Brand Communication) on the BMW Group's Co-Creation Lab (Horizont 37/2011, 15.09.2011) :
"Crowdsourcing offers the BMW Group a unique...
article Open InnovationUrban Driving Experience Challenge is a two-phase crowdsourcing competition giving consumers the opportunity to come up with ideas for new features and functions that will ‘enhance the urban...
document Crowd Creativity, Distributed Knowledge, Tools
With the app users seem to be engaging well with the social-navigation app, adding helpful comments about rock slides and closures.
Hopefully the next version of the app will let users import...
video Open InnovationThe Urban Driving Experience Challenge dovetails rather neatly with BMW’s tie-up with the Guggenheim for the long-term BMW Guggenheim Lab initiative which is looking to ‘spark a conversation about...
article Crowd CreativityWhen it comes to the most innovative use for crowdsourcing, Local Motors car-creation-by-committee ranks up there with Quirky’s quirky inventions and University of Washington’s folding...
article Crowd Creativity, Open InnovationBMW is partnering with crowdsourcing pros Local Motors of Phoenix to run the contest. Entrants in the BMW Urban Driving Experience Challenge need to conceive of features that would work on a...
video Cloud Labor
Local Motors has partnered with BMW Group to bring the Urban Driving Experience Challenge which challenges you to think about what the future features and functionalities of cars for the next...
article Cloud Labor, ToolsWhen you buy a BMW, you get the upscale experience and everything to go with it. Ziptask is like that; not like the car, mind you, but like their equally plushy full-service extended warranty....
Seth WOct 12, 2012 07:00 pm GMT
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article Distributed KnowledgeThe BMW Guggenheim Lab, a traveling think tank/community discussion space, released today their latest list of urban trends, gleaned from almost six months’ worth of workshops held in Mumbai,...
document Distributed KnowledgeA month ago, GOOD and the BMW Guggenheim Lab teamed up to announce the project Transform a Public Place, a call for ideas on how to make a public space in your city more comfortable. Ideas will be...
article Tools‘Dynamic Connections,’ created as part of a BMW Guggenheim Lab collaboration, is a crowdsourced bike map of information for cyclists in Berlin. It was created in an attempt to tackle the problems...
article Open InnovationPartnering with open source automaker Local Motors, luxury automaker BMW is currently running a crowdsourcing product design campaign that illustrates how brands can use social media input and...
article Open InnovationOne first time visitor, Justin Fishkin is the Chief Strategy Officer for Local Motors, a company that takes a crowdsourcing approach to making cars. The company has just announced a partnership...
Distributed Knowledge, Open InnovationCrowdsourcing is becoming a true cross-sector phenomenon, and the car industry is no exception. Where else can you ask, “crowd-pimp my ride”? More and more companies understand that what the customer designs the customer buys! Car manufacturers from specialty firms to international giants are engaging consumers in the creation of new auto design concepts.
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