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article Open InnovationUnique Engagement and Data Analysis Methods Provide Dramatically Better and Faster Results
New York, London, Calgary – November 2, 2011 Chaordix, the global standard in crowdsourced marketing...
ChaordixNov 02, 2011 10:54 pm GMT
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article ToolsSocial app maker Napkin Labs thinks buying fan loyalty is about simply listening to what fans have to say. Today, they're launching Fan Center, a Facebook platform built on top of Timeline...
Crowd Creativity, Distributed Knowledge
The product of crowdsourcing can be quantified in different ways - ideas converted into competitive advantage, more affordable labor driving operational savings, and meaningful engagement with employees, fans or customers to increase brand loyalty are just some examples. Crowdsourcing.org recently spoke with Richard Spiegel, CEO of CrowdTogether, a newly launched crowdsourcing platform to see if it could really deliver across multiple dimensions of the crowdsourcing value proposition.
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document Distributed KnowledgeSome companies like BalticMiles , for example, are leveraging member feedback to even redesign the structure of their loyalty programs. The airline recently implemented a crowdsourcing platform...
Tools
Crowdsourcing has been firmly established as a valid and often preferable method for reaching organizational goals and accomplishing more with the same dollars. However, while crowdsourcing works very well for some problems, it may not be a viable solution for others. As the tools become available to crowdsource translation projects, it’s important to evaluate why organizations crowdsource in general and if those criteria are a good fit for crowdsourced translation initiatives.
In this article Calvin Scharffs addresses four benefits organizations receive from crowdsourcing in general: Cost savings, Increased Speed / Distributing Risk, Increased efficiencies and Brand involvement and evaluate if those benefits transfer effectively to translation projects.
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site ToolsCrowdTwist powers loyalty everywhere. Their next generation loyalty platform allows users to earn points for any activity they do online, both on your site and wherever else your brand lives .Their...
document Open InnovationThe most well known examples of gamification can be seen in Foursquare and Nike+ although the application has now extended way beyond the big brands and is being adopted in a variety of forms. The...
document Distributed Knowledge, Open InnovationThe use of gamification continues to grow. An article by Jodie Sangster for Power Marketer, “Gamification: The CrowdSourcing Innovation to Engage Customers,” discusses some of the Gartner’s...
document Open Innovation
Crowdsourcing is one of those concepts that have competing definitions.On one hand,crowdsourcing is an engagement method whereby organizations(such as cities,brands and entrepreneurs)seek input...
site Open Innovation / Idea GenerationChaordix is the global standard in crowdsourced market intelligence. Chaordix uses the power of crowdsourcing to help the world's leading companies and organizations gain business insight and...
Distributed Knowledge, Open InnovationCrowdsourcing is becoming a true cross-sector phenomenon, and the car industry is no exception. Where else can you ask, “crowd-pimp my ride”? More and more companies understand that what the customer designs the customer buys! Car manufacturers from specialty firms to international giants are engaging consumers in the creation of new auto design concepts.
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Crowd Creativity, Distributed Knowledge, Open Innovation
Ardent fans and many industry veterans of the computer game industry advocate that the general lack of creativity in game development has caused a rippling effect that leaves leading and blooming game developers clinging to the hope of making the next “big come back” to wow gamers. Sadly, this has been far from reality for some; and in a world where only the best game developer gets to take home the bigger sales check, many have decided to blow open the doors of their own restricted environment to welcome a more democratic approach in game design.
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document Distributed KnowledgeThrough the creation of brand advocates in its private online communities, IHG has been able to tap into its members' passions and expertise about the company, loyalty program, and brands for...
Distributed Knowledge
I recently spoke to John Bernier from Best Buy, the discussion about Twelpforce as a highly innovative approach to real-time customer service to learn more about the opportunities for crowdsourcing customer service. More recently I interviewed Gioacchino La Vecchia, Chairman and CEO and a co-Founder of CrowdEngineering who, through his CrowdForce platform, is a forerunner in the development of enterprise-class Social CRM solutions. It would seem that international recognitions by industry analysts Gartner and Altimeter, who awarded the accolades of “cool vendor” and “the one to watch” in Social CRM, preceeding last week’s announcement that CrowdEngineering had closed a $4m Series A Round the crowd may have a big role to play in servicing itself!
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Distributed Knowledge
When utilized as an innovation tool and implemented correctly, crowdsourcing initiatives can achieve valuable solutions for businesses by generating new and high quality ideas. A recently published list from Harvard Business Review’s Blog provides a compilation of guidelines that advise what crowdsourcing campaigns should focus on.
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document Distributed Knowledge
Companies that launch listening and digital engagement initiatives are rewarded with improved customer satisfaction scores, loyalty and brand metrics, according to a Dell-commissioned research...
site Crowd Creativity / BrandingOutsourcing to a worldwide team of freelancers specialized in design, web design, sounds & more!
Wikipedia defines crowdsourcing as "The act of outsourcing tasks, traditionally performed...
document Distributed KnowledgeCrowdsourcing is a proven way for companies, governments and organizations to benefit from the collective wisdom of large groups of people by allowing them to collaboratively submit, discuss,...