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Search results for: Brand Loyalty

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Chaordix Transforming Market Research, Brand Loyalty and Innovation with Crowd Intelligence™
article Open Innovation

Unique Engagement and Data Analysis Methods Provide Dramatically Better and Faster Results New York, London, Calgary – November 2, 2011 Chaordix, the global standard in crowdsourced marketing...

ChaordixNov 02, 2011 10:54 pm GMT2493 views
100
Chaordix Transforming Market Research, Brand Loyalty and Innovation with Crowd Intelligence™
Napkin Labs’ Fan Center Uses Crowdsourcing, Not Cash, To Win Brand Loyalty
article Tools

Social app maker Napkin Labs thinks buying fan loyalty is about simply listening to what fans have to say. Today, they're launching Fan Center, a Facebook platform built on top of Timeline...

Rebecca GutierrezSep 19, 2012 01:39 pm GMT1222 views
00
Napkin Labs’ Fan Center Uses Crowdsourcing, Not Cash, To Win Brand Loyalty
PayMobile™ increases Revenues and Rewards Brand Loyalty
document Tools

Corduro, the enterprise-grade mobile platform, now links businesses and merchants directly to their best customers through the growing PayMobile community. PayMobile, a consumer app with Facebook...

Benjamin FosselMay 31, 2013 01:56 am GMT2559 views
00
PayMobile™ increases Revenues and Rewards Brand Loyalty
Crowdsourcing for Innovation, Market Research and Brand Loyalty
document 

There are many variations on how to conduct crowdsourcing (sometimes often called “open innovation”) with key differences being the role of the crowd and the form of input gathered. In its most...

Jason RobbinsOct 03, 2011 08:23 am GMT2276 views
10
Crowdsourcing for Innovation, Market Research and Brand Loyalty
World's First Crowdsourced Loyalty Program Launches Beta Site
document Tools

MoPals offers a new twist on consumer loyalty, proliferating a holistic and fresh approach by marrying the loyalty platform with the most compelling features of social media, creating the...

Samuel BennettDec 19, 2013 02:28 am GMT1251 views
00
World's First Crowdsourced Loyalty Program Launches Beta Site
Crowdsourcing as a Model to Engage Followers and Build Brand Equity

The product of crowdsourcing can be quantified in different ways - ideas converted into competitive advantage, more affordable labor driving operational savings, and meaningful engagement with employees, fans or customers to increase brand loyalty are just some examples. Crowdsourcing.org recently spoke with Richard Spiegel, CEO of CrowdTogether, a newly launched crowdsourcing platform to see if it could really deliver across multiple dimensions of the crowdsourcing value proposition.

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Cristina CaineMay 18, 2011 04:19 am GMT5632 views
10
Four Reasons Organizations Should Crowdsource Their Translations
Tools

Crowdsourcing has been firmly established as a valid and often preferable method for reaching organizational goals and accomplishing more with the same dollars. However, while crowdsourcing works very well for some problems, it may not be a viable solution for others. As the tools become available to crowdsource translation projects, it’s important to evaluate why organizations crowdsource in general and if those criteria are a good fit for crowdsourced translation initiatives.

 

In this article Calvin Scharffs addresses four benefits organizations receive from crowdsourcing in general: Cost savings,  Increased Speed / Distributing Risk, Increased efficiencies and Brand involvement and evaluate if those benefits transfer effectively to translation projects.

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Calvin ScharffsMay 01, 2011 04:00 am GMT5124 views
201
CrowdTwist
site Tools

CrowdTwist powers loyalty everywhere. Their next generation loyalty platform allows users to earn points for any activity they do online, both on your site and wherever else your brand lives .Their...

Archenette EvangelioJun 11, 2011 02:54 pm GMT1599 views
00
CrowdTwist
Gamification and Crowd Engagement
document Distributed Knowledge, Open Innovation

The use of gamification continues to grow. An article by Jodie Sangster for Power Marketer, “Gamification: The CrowdSourcing Innovation to Engage Customers,” discusses some of the Gartner’s...

Fiona MaresNov 24, 2011 05:42 am GMT6747 views
60
Gamification and Crowd Engagement
Crowdsourcing Risk and Reward – How to Evaluate Options for Success
document 

Crowdsourcing is one of those concepts that have competing definitions.On one hand,crowdsourcing is an engagement method whereby organizations(such as cities,brands and entrepreneurs)seek input...

Pablo BracciniJun 11, 2012 08:05 am GMT1646 views
00
Crowdsourcing Risk and Reward – How to Evaluate Options for Success
The Spotlight Is on Customer Loyalty
document 

Some companies like BalticMiles , for example, are leveraging member feedback to even redesign the structure of their loyalty programs. The airline recently implemented a crowdsourcing platform...

Samuel BennettJul 31, 2012 07:44 am GMT865 views
10
The Spotlight Is on Customer Loyalty
"Participation is the New Brand:" Chaordix at Crowdsourcing Week

Continuing our in-depth preview with an interview with one of the presenters at Crowdsourcing Week, Shelley Kuipers, founder of Chaordix. Kuipers will be speaking about Growing Global Brands with Crowdsourcing.

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Eric MackMay 15, 2013 04:24 pm GMT5162 views
200
Chaordix
site Open Innovation / Idea Generation

Chaordix is the global standard in crowdsourced market intelligence. Chaordix uses the power of crowdsourcing to help the world's leading companies and organizations gain business insight and...

Carl EspostiOct 07, 2010 04:15 am GMT5850 views
10
Chaordix
Crowd-Pimp My Ride
Distributed Knowledge, Open Innovation

Crowdsourcing is becoming a true cross-sector phenomenon, and the car industry is no exception. Where else can you ask, “crowd-pimp my ride”? More and more companies understand that what the customer designs the customer buys! Car manufacturers from specialty firms to international giants are engaging consumers in the creation of new auto design concepts.

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Vince CooperDec 20, 2010 06:40 am GMT5196 views
12
Crowdsourcing Game Development: Driving a NextGen Revolution
Crowd Creativity, Distributed Knowledge, Open Innovation

Ardent fans and many industry veterans of the computer game industry advocate that the general lack of creativity in game development has caused a rippling effect that leaves leading and blooming game developers clinging to the hope of making the next “big come back” to wow gamers. Sadly, this has been far from reality for some; and in a world where only the best game developer gets to take home the bigger sales check, many have decided to blow open the doors of their own restricted environment to welcome a more democratic approach in game design.

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Vince CooperJan 11, 2011 07:24 am GMT8956 views
10
InterContinental Hotels Group and Communispace: A 24/7 Listening Channel that Drives Results
document 

Through the creation of brand advocates in its private online communities, IHG has been able to tap into its members' passions and expertise about the company, loyalty program, and brands for...

Tim SatterthwaiteMar 31, 2011 01:36 am GMT3017 views
10
InterContinental Hotels Group and Communispace: A 24/7 Listening Channel that Drives Results
Can you outsource CRM to the crowd?

I recently spoke to John Bernier from Best Buy, the discussion about Twelpforce as a highly innovative approach to real-time customer service to learn more about the opportunities for crowdsourcing customer service. More recently I interviewed Gioacchino La Vecchia, Chairman and CEO and a co-Founder of CrowdEngineering who, through his CrowdForce platform, is a forerunner in the development of enterprise-class Social CRM solutions. It would seem that international recognitions by industry analysts Gartner and Altimeter, who awarded the accolades of “cool vendor” and “the one to watch” in Social CRM, preceeding last week’s announcement that CrowdEngineering had closed a $4m Series A Round the crowd may have a big role to play in servicing itself!

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Carl EspostiMay 09, 2011 05:44 am GMT4316 views
10
7 Golden Rules for Crowdsourcing Campaigns

When utilized as an innovation tool and implemented correctly, crowdsourcing initiatives can achieve valuable solutions for businesses by generating new and high quality ideas. A recently published list from Harvard Business Review’s Blog provides a compilation of guidelines that advise what crowdsourcing campaigns should focus on.

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Claudia PelzerMay 19, 2011 06:09 am GMT4389 views
11
Dell-Commissioned Study Reveals Companies That Listen Realize Business Results
document Distributed Knowledge

Companies that launch listening and digital engagement initiatives are rewarded with improved customer satisfaction scores, loyalty and brand metrics, according to a Dell-commissioned research...

Adam FrazerJul 15, 2011 04:05 pm GMT1694 views
00
Dell-Commissioned Study Reveals Companies That Listen Realize Business Results
DesignInARK
site Crowd Creativity / Branding

Outsourcing to a worldwide team of freelancers specialized in design, web design, sounds & more! Wikipedia defines crowdsourcing as "The act of outsourcing tasks, traditionally performed...

DesignInARKOct 18, 2011 08:22 am GMT1162 views
10
DesignInARK
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