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About.me Wants You To Be The Face Of Its New Times Square Billboard Ad Campaign
document Crowd Creativity, Distributed Knowledge

About.me is about to embark on a huge ad blitz and is trying to find the faces of the campaign from existing and new users. New and existing About.me users will be asked to opt in to the contest...

Archenette EvangelioAug 25, 2011 02:04 am GMT2055 views
00
About.me Wants You To Be The Face Of Its New Times Square Billboard Ad Campaign
Benetton Unhate Campaign – Marketing Genius Or Tasteless Stunt?
document Distributed Knowledge

Some people are outraged and saying that the campaign should be pulled and Benetton sanctioned over their actions but just as many are saying that it is a stroke of genius. What can’t be denied is...

Harshida PatelNov 17, 2011 12:25 am GMT1405 views
10
Benetton Unhate Campaign – Marketing Genius Or Tasteless Stunt?
IndieGoGo Insight: Campaigns That Post Media After Going Live Raise 81% More Money!
document Crowdfunding

Media can include videos, picture images, or artwork. The use of these tools helps people connect to your campaign in the most robust way. It builds trust and engagement by allowing contributors to...

Claire MackayNov 17, 2011 01:11 am GMT2083 views
10
IndieGoGo Insight: Campaigns That Post Media After Going Live Raise 81% More Money!
Chocolate Brand Launch Google Search Campaign To Help Change National Identity
document Distributed Knowledge, Tools

The aim is that these changes will occur in time for Romania’s national day which happens on December 1st. The campaign has gotten significant backing and is shrewd in tying in a product with...

Jason RobbinsNov 25, 2011 08:19 am GMT1899 views
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Chocolate Brand Launch Google Search Campaign To Help Change National Identity
Digital literacy campaign – best of your comments and ideas
document Distributed Knowledge

Last week the Guardian launched a campaign to improve the teaching of computer science and IT in schools. In this campaign, others offered specific elements they had introduced in their own...

Sebastian BlancaJan 18, 2012 08:16 am GMT3447 views
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Digital literacy campaign – best of your comments and ideas
IndieGoGo Tips: 5 Steps To Take After Your Campaign Is Over
document Crowdfunding

Below are five things to consider after the campaign is over and some next steps: 1. Your funds won't arrive overnight 2. Don't kill yourself trying to email each funder...

Tonya Van Dijk Jan 25, 2012 09:06 pm GMT3830 views
10
IndieGoGo Tips: 5 Steps To Take After Your Campaign Is Over
Latest Durex Product Campaign to be Led by Social Media
document Distributed Knowledge

The most recognisable name in the manufacture of birth control products, Durex has never shy in embracing Web 2.0 principles in their campaigns, including crowdsourcing and social media. To...

Fritz SchaeferFeb 09, 2012 01:03 pm GMT2185 views
10
Latest Durex Product Campaign to be Led by Social Media
HIV clinic and Stephen Fry crowdsource video campaign
document Crowd Creativity

The Community Campaign is encouraging talented creatives to enter a competition for the chance to launch a campaign that aims to reduce rates of HIV and increase education about sexual health....

Sebastian BlancaMay 11, 2012 01:40 pm GMT1756 views
100
HIV clinic and Stephen Fry crowdsource video campaign
ProPublica’s Message Machine is figuring out what the Obama campaign knows about me
article Distributed Knowledge

ProPublica’s Message Machine processes emails based on computer-science techniques from the fields of natural language processing and machine learning. Based on how the machine clusters emails, the...

Jason RobbinsOct 19, 2012 03:01 am GMT1361 views
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ProPublica’s Message Machine is figuring out what the Obama campaign knows about me
Use Social Media Crowdfunding to Revitalize Your Campaign
blog Crowdfunding, Distributed Knowledge, Tools

The role of social media in crowdfunding has changed. Social media crowdfunding has become the best free way to get in touch with people and make genuine connections over a product or idea. With...

CrowdClanSep 20, 2013 12:29 am GMT3697 views
10
Use Social Media Crowdfunding to Revitalize Your Campaign
Time Capsule to Mars™ Launches Largest Crowdfunding Campaign in History to Realize First Private Mission to Mars Before 2019
document Crowdfunding

“We will make history by connecting humanity’s shared experience with the first pioneers to walk on Mars,” said Emily Briere, Time Capsule to Mars™ founder, mission director and Duke University...

Pablo BracciniJun 28, 2014 06:15 am GMT4129 views
10
Time Capsule to Mars™ Launches Largest Crowdfunding Campaign in History to Realize First Private Mission to Mars Before 2019
The 9 Habits of Highly Effective Kickstarter Campaign Rewards
blog Crowd Creativity, Crowdfunding

In the 9 Habits of Highly Effective Kickstarter Campaign Rewards we cover 9 different strategies campaign creators can use in selecting attractive and intriguing backer rewards to help crowdfunding...

Matt WardOct 09, 2014 10:33 am GMT2265 views
00
The 9 Habits of Highly Effective Kickstarter Campaign Rewards
Make your Campaign a Success with Pre-Launch Crowdfunding Hacks
article Crowd Creativity, Crowdfunding, Distributed Knowledge

Campaigns that start from scratch have just a 15% chance of meeting their funding goal. Those that start with pre-launch activities and 5% of their target see the odds jump to 50%! Don't miss...

Joseph HogueJan 14, 2015 02:08 pm GMT1516 views
01
Make your Campaign a Success with Pre-Launch Crowdfunding Hacks
How Much Should You Spend on a Crowdfunding Campaign?
article Crowd Creativity, Crowdfunding, Distributed Knowledge

Even established multi-national charities have to spend money on expenses and marketing. The American Red Cross is one of the most efficient organizations but still spends about 8% of its total...

Joseph HogueJan 15, 2015 03:00 pm GMT3063 views
00
How Much Should You Spend on a Crowdfunding Campaign?
Accurately Costing a Crowdfunding Campaign
article Crowdfunding

There is a reason why our crowdfunding preparation, due diligence and audit process begins with Targets. One of the key Targets we want to know is “How much do you want to raise?” Hardly...

Tim WrightFeb 11, 2015 10:41 am GMT861 views
00
Accurately Costing a Crowdfunding Campaign
Eyeka raises $3 million for crowd-sourcing ad campaigns
document 

Essentially speaking Eyeka is a platform for crowd-sourcing ad campaigns for ad agencies and brands.

Crowdsourcing.orgSep 30, 2010 07:49 pm GMT2854 views
10
Eyeka raises $3 million for crowd-sourcing ad campaigns
Tech Pioneer Harper Reed Becomes Obama Campaign CTO
document 

The hiring of Harper Reed as the chief technology officer of the Obama campaign points out something very essential. Just as the 2008 Obama campaign blindsided everyone by tapping into this...

Luis Enrique MoralesJun 03, 2011 01:24 am GMT2701 views
70
Tech Pioneer Harper Reed Becomes Obama Campaign CTO
Why the United Nations is Turning to Crowdsourcing to Launch its ’7 Billion Actions’ Campaign
document 

According to the UN Crowdsourcing is the perfect analogue for showing the connections between each person on the planet. That is why, the United Nations Population Fund (UNFPA) is challenging...

Rebecca GutierrezJun 09, 2011 12:29 am GMT1945 views
10
Why the United Nations is Turning to Crowdsourcing to Launch its ’7 Billion Actions’ Campaign
#OccupyBoston Launches Kickstarter Campaign for Occupy Boston Globe
document 

Occupy Boston hopes to raise $8,000 for Occupy Boston, which will be put towards the cost of paper materials, printing and distribution, and Occupy Boston Globes plans to fully disclose the...

Jason RobbinsOct 17, 2011 10:10 pm GMT2382 views
140
#OccupyBoston Launches Kickstarter Campaign for Occupy Boston Globe
Social Video Campaigns: Going Viral via tapping the Crowd
document Crowd Creativity

The result of these creations is a healthy relationship; and the key to having successful ‘virals’ it touching topics & ideas that matter the most: It’s personal. It represents the passion of...

Claire MackayNov 24, 2011 10:04 am GMT1775 views
10
Social Video Campaigns: Going Viral via tapping the Crowd
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