Cowdsourcing.org The Industry Website

Register Login
or sign in with

Web's Largest listing of crowdsourcing and crowdfunding events

Events

Advertise
Web's Largest Directory of Sites

2,650 crowdsourcing and crowdfunding sites


Search results for: Co-creation

Content Type
Most Relevant Latest Trending Most Commented Most Viewed
The Power of the People: Crowdsourcing Versus Co-creation
document Distributed Knowledge, Tools

Companies such as P&G and HP have realized that they cannot possibly do everything alone and in-house anymore and have, through their own methods, engaged in co-creation projects with different...

Pablo BracciniMay 30, 2011 05:31 pm GMT2299 views
60
The Power of the People: Crowdsourcing Versus Co-creation
Infographic: Co-Creation in the Fashion Industry
document Crowd Creativity, Distributed Knowledge

Co-creation in the fashion industry is a way of revitalizing the relationship between consumer and producer by enabling them to work together. What this means is that you have the power to...

Pablo BracciniJul 10, 2011 02:20 pm GMT2542 views
130
Infographic: Co-Creation in the Fashion Industry
Academic Representations of Crowdsourcing, Co-creation and Open Innovation
document Distributed Knowledge, Open Innovation

Similar to the term crowdsourcing, there are a lot of definitions of co-creation out there. Author Yannig Roth thinks one can impose one or the other as a universal definition; some have a quite...

Claire MackayOct 25, 2011 01:38 pm GMT1627 views
40
Academic Representations of Crowdsourcing, Co-creation and Open Innovation
The Co-Creation Forum holds a free webinar about Local Motors’ Co-Creation Strategy
article Crowd Creativity, Distributed Knowledge, Open Innovation

The Co-Creation Forum Webinar series returns with an exciting presentation by Damien Declercq, Director of New Business Development at Local Motors! We will be discussing how Local Motors uses...

Yannig RothFeb 09, 2012 09:54 am GMT26190 views
00
The Co-Creation Forum holds a free webinar about Local Motors’ Co-Creation Strategy
Whitepapers about crowdsourcing, co-creation and open innovation
article Crowd Creativity, Distributed Knowledge, Open Innovation

Last year, I compiled a selection of academic representations of crowdsourcing, co-creation and open innovation. Now, let me share some whitepapers in a similar manner. Generally speaking, a...

Yannig RothAug 05, 2012 08:36 am GMT2361 views
12
Whitepapers about crowdsourcing, co-creation and open innovation
“Co-Creation With the Masses Does Not Work”, says Professor Eric Vernette
document Crowd Creativity, Distributed Knowledge

Companies that want to get started with co-creation have every reason to do a first test just to experiment and learn from this new strategic process: “before dedicating oneself entirely, these...

Jayne AnnNov 03, 2011 11:20 am GMT3147 views
150
“Co-Creation With the Masses Does Not Work”, says Professor Eric Vernette
John B. Rogers, Local Motors CEO and co-Founder, Talks co-Creation
document Crowd Creativity, Distributed Knowledge

Local Motors CEO and co-founder John B. Rogers sees the community as a partner in the creation process — instead of a generic workforce. There is a perception that crowd labor is cheap and...

Samuel BennettMay 27, 2012 09:43 am GMT1518 views
10
John B. Rogers, Local Motors CEO and co-Founder, Talks co-Creation
Co-creation, A New Business Strategy
article Crowd Creativity, Distributed Knowledge, Open Innovation

Co-creation often involves customers / consumers working directly with a client organization to define and create anything from business strategy and communications to products and even experiences.

Carl EspostiOct 26, 2010 10:27 pm GMT9503 views
00
Co-creation, A New Business Strategy
Co-creation and crowd-sourcing: a powerful tool for NPD
document Crowd Creativity, Open Innovation

Crowd sourcing can produce a rich pool of exciting product concepts, as the unfettered thinking and creative time that consumers enjoy means that they often come up with more innovative designs....

Luis Enrique MoralesFeb 23, 2011 03:14 pm GMT4413 views
10
Co-creation and crowd-sourcing:  a powerful tool for NPD
Flipped: How bottom-up co-creation is replacing top-down innovation, John Winsor
document Crowd Creativity

Bottom-line of John Winsor's book is that relevant innovation might not come from information and knowledge, but even further from the inspiration and intuition derived from a deep customer...

Sebastian BlancaAug 04, 2011 07:39 am GMT2163 views
00
Flipped: How bottom-up co-creation is replacing top-down innovation, John Winsor
Measurement of Co-Creation and Open Innovation
article Crowd Creativity, Distributed Knowledge, Open Innovation

Overview of measurement approaches for co-creation and open innovation cases: Idea contest by SAP Lead User Method by 3M Broadcasting Platform by InnoCentive Mass Customization in various...

Volker BilgramSep 30, 2011 05:14 pm GMT2600 views
60
Measurement of Co-Creation and Open Innovation
HYVE
site Open Innovation / Idea Generation

HYVE merges expertise in co-creation, crowdsourcing and open innovation to provide a unique offer for companies which want to integrate consumers throughout all stages of the innovation process....

Volker BilgramOct 18, 2011 04:29 pm GMT3525 views
00
HYVE
Coke Steps Up Co-Creation Ahead of London 2012 Olympics
document Crowd Creativity

The Coca-Cola Company will continue to work with traditional creative agencies as part of the strategy, but it is putting a greater emphasis on co-creation of its brand communications with social...

Harshida PatelOct 21, 2011 12:21 pm GMT2085 views
10
Coke Steps Up Co-Creation Ahead of London 2012 Olympics
When Co-Creation Turns Sour: Upset Co-Creators and Deceiving Results
document Open Innovation

Co-creative engagement, as valuable as it can be, can also bear risks for companies. I think this is essentially linked to the fact the companies still like to stay in control when engaging with...

Claire MackayOct 24, 2011 09:28 pm GMT2023 views
00
When Co-Creation Turns Sour: Upset Co-Creators and Deceiving Results
Heineken wins CCA Co-Creation Award
document Crowd Creativity, Distributed Knowledge

The Open Design Explorations connects clubbers, young talented designers and expert coaches with the Heineken team in the development of a pioneering nightclub.

Jason RobbinsNov 28, 2011 01:40 pm GMT1853 views
00
Heineken wins CCA Co-Creation Award
Jury Winner
document Crowd Creativity, Distributed Knowledge

The people of Christchurch, New Zealand have designed a city that is not only going to the safest in the world it will be a city that reflects the real needs of the 21st century – sustainable,...

Jason RobbinsNov 28, 2011 01:52 pm GMT2614 views
10
Jury Winner
'Co-creation' is the new crowdsourcing
document Crowd Creativity

Co-creation is the difference between people creating a great idea for you and people working with you to make a good idea great. It works because even the greatest creative rarely knows the...

Pablo BracciniJan 18, 2012 10:00 pm GMT2682 views
00
'Co-creation' is the new crowdsourcing
Five Co-creation Examples: E.ON, Coca-Cola, MTV, Tata Group and Heineken
document Open Innovation

Here are the five co-creation examples to get inspired: *MTV India-The effect of content and co-creation is also reflected by earnings. *Tata Group-Tanishq, the jewellery arm of the Tata...

Rebecca GutierrezFeb 26, 2012 08:06 am GMT3665 views
11
Five Co-creation Examples: E.ON, Coca-Cola, MTV, Tata Group and Heineken
Co-creation as a business strategy
article Crowd Creativity, Distributed Knowledge, Open Innovation

The four types of co-creation are as follows: Club of experts; Crowd of people; Coalition of parties; and Community of kindred spirits. SOURCE:...

Jayne AnnNov 17, 2012 07:00 am GMT4245 views
10
Co-creation as a business strategy
When Co-Creation Becomes The Beating Heart Of Marketing, Companies Win
article Distributed Knowledge

Coca-Cola has a history of fan first interactions, with a popular Facebook fan page created by two Coke fans, to Coke Australia's recent "Share a Coke" campaign encouraging fans to...

Fritz SchaeferDec 02, 2012 11:55 pm GMT1533 views
10
When Co-Creation Becomes The Beating Heart Of Marketing, Companies Win
Back to top Search More