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Search results for: Collaboration and Co-Creation

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John B. Rogers, Local Motors CEO and co-Founder, Talks co-Creation
document Crowd Creativity, Distributed Knowledge

Local Motors CEO and co-founder John B. Rogers sees the community as a partner in the creation process — instead of a generic workforce. There is a perception that crowd labor is cheap and...

Samuel BennettMay 27, 2012 09:43 am GMT1518 views
10
John B. Rogers, Local Motors CEO and co-Founder, Talks co-Creation
Five Co-creation Examples: E.ON, Coca-Cola, MTV, Tata Group and Heineken
document Open Innovation

Here are the five co-creation examples to get inspired: *MTV India-The effect of content and co-creation is also reflected by earnings. *Tata Group-Tanishq, the jewellery arm of the Tata...

Rebecca GutierrezFeb 26, 2012 08:06 am GMT3664 views
11
Five Co-creation Examples: E.ON, Coca-Cola, MTV, Tata Group and Heineken
Co-creation, A New Business Strategy
article Crowd Creativity, Distributed Knowledge, Open Innovation

Co-creation often involves customers / consumers working directly with a client organization to define and create anything from business strategy and communications to products and even experiences.

Carl EspostiOct 26, 2010 10:27 pm GMT9500 views
00
Co-creation, A New Business Strategy
User innovation and co-creation are taking over the world -- recent articles in The New York Times and The Economist
Open Innovation

In the last few days, two of the leading global media outlets, The New York Times and The Economist, had quite extensive articles on user innovation, customization, and co-creation.


On February 10, 2011, on page C1 of the New York edition of The New York Times, Patricia Cohen writes about "Innovation Far Removed From the Lab",

 

The article is a great praise and acknowledgment of the work done by Eric von Hippel.

Read more

Frank PillerMar 02, 2011 02:30 am GMT7805 views
10
“Co-Creation With the Masses Does Not Work”, says Professor Eric Vernette
document Crowd Creativity, Distributed Knowledge

Companies that want to get started with co-creation have every reason to do a first test just to experiment and learn from this new strategic process: “before dedicating oneself entirely, these...

Jayne AnnNov 03, 2011 11:20 am GMT3147 views
150
“Co-Creation With the Masses Does Not Work”, says Professor Eric Vernette
Brazil Hosts The First International Conference on Crowdsourcing, Communities and Co-Creation
Crowdfunding, Distributed Knowledge

A small gathering congregated in São Paulo this weekend, ahead of the first International Conference on Crowdsourcing, being hosted tomorrow at the offices of one of Brazil’s largest telcos, Vivo. Having not long returned from Europe, presenting at CrowdConvention in Berlin in June, Europe’s first ever Crowdsourcing event [link], the privilege once more be part of a small quorum of crowdsourcing evangelists sharing their insights and experience to another group of inquisitive on-lookers and practitioners alike, this time south of the equator, is one that is not overlooked.

Under the enthusiastic and tenacious leadership of Marina Miranda, Managing Director of mutopo, Latin America the event is sure to be a success. Based out of mutopo’s São Paulo Office, Miranda has secured contributions from enterprise sponsors Telefônica, vivo, Microsoft BizSpark, Tecnisa and Boa Vista and raised ticket sales of ~300, great for a first event in a new market. Miranda has also been able to secure a notable cast of speakers representing both local companies and the international market.

mutopo’s core business is social production with a mission to help organizations think through crowdsourcing applications and to support the implementation of initiatives often involving the introduction of other crowdsourcing tool providers to help 

Brazil, having experienced a huge uptake over the last twelve months both in the use of crowdsourcing and crowdfunding and in terms of the number of new platforms launched, was ready and primed for its first event. The last twelve months have seen an increased adoption of crowdsourcing as a model to support open innovation, as a model for the production of creative works and for solutions requiring the crowd to collect and organize information.

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Flavio GutAug 29, 2011 12:12 am GMT5819 views
02
HYVE
site Open Innovation / Idea Generation

HYVE merges expertise in co-creation, crowdsourcing and open innovation to provide a unique offer for companies which want to integrate consumers throughout all stages of the innovation process....

Volker BilgramOct 18, 2011 04:29 pm GMT3522 views
00
HYVE
'Co-creation' is the new crowdsourcing
document Crowd Creativity

Co-creation is the difference between people creating a great idea for you and people working with you to make a good idea great. It works because even the greatest creative rarely knows the...

Pablo BracciniJan 18, 2012 10:00 pm GMT2681 views
00
'Co-creation' is the new crowdsourcing
Crowdsourcing and Idea Co-Creation for Social Entrepreneurs via HCD Connect Online
document Tools

The HCD Connect brings together projects and the people who create them and stimulates collaboration and conversation to help encourage community that generates new ideas, opportunities, and...

Rebecca GutierrezJun 01, 2012 05:32 am GMT1531 views
10
Crowdsourcing and Idea Co-Creation for Social Entrepreneurs via HCD Connect Online
Innovation Bank
site Open Innovation / R & D

Innovation Bank is an ethical trading platform. In a safe trading environment it enables all members of the innovation community - professionals, businesses, IP rights holders, Creators,...

Maxine HornDec 01, 2012 03:32 pm GMT1013 views
10
Innovation Bank
Consumer-Created Ads Cross The Chasm
document Crowd Creativity, Distributed Knowledge, Open Innovation

Consumer-created ads are core business practice at a large number of companies. And their numbers are growing every day.

Benjamin FosselFeb 16, 2011 03:12 pm GMT4712 views
10
Consumer-Created Ads Cross The Chasm
Open Innovation Vs. Co-creation
Open Innovation
Obvious first question is ‘Does Open innovation and Co-creation need to be put against each other or even put together?’ Not really, unless you are already wondering about the differences! You question if there is a common ground. Or simply you want to use these terms and be on the same page with someone else.

Let’s attempt theory of elimination......

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Jayesh BadaniMay 04, 2011 11:28 pm GMT6349 views
00
Using Co-­Creation to Conquer the Chinese Cosmetics Market
document Crowd Creativity

Here are 5 rules to make co-­creation work: 1. Involve Chinese consumers at the early stages of new product development 2. Define different consumer groups 3. Start with creative...

Rebecca GutierrezAug 04, 2011 01:12 pm GMT3865 views
121
Using Co-­Creation to Conquer the Chinese Cosmetics Market
What crazy things can you do in Brazil with the crowd?
Crowdfunding, Distributed Knowledge

On Monday, in a packed convention hall in Sao Paulo, Brazil, over three hundred practitioners, eager entrepreneurs, and curious bystanders’, watched, listened and scribbled intensely as the 1st International Conference on Crowdsourcing, Communities and Co-creation got underway. The full agenda accommodated a line-up of crowdsourcing professionals who presented their business models, provided real-world examples and shared insights into the must-knows and the dos and don’ts of crowdsourcing. 

The conference itself was the idea of Shaun Abrahamson and Marina Miranda from Mutopo when a few months ago, following calls for assistance and participation, Marina’s large network of connections in Brazil, the US and in Europe started to quickly produce: sponsors, a venue, speakers and then ticket sales.

Crowdsourcing and crowdfunding have been increasingly on the agenda in Brazil over the last twelve months and this was Brazil’s first chance to gather in one place to meet face-to-face to look for the answers to the one question that appeared to capture it all -- the central issue -- “what crazy things can you do in Brazil with the crowd?” As Shaun Abrahamson opened the conference he quote Facebook’s CEO, Mark Zuckerberg, “While the last five years have been about getting connected, the next 5 years are going to be about all the crazy things you can do now that all those people are connected”. There seems to be a lot of crazy things you can do, for sure!

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Flavio GutSep 01, 2011 07:19 am GMT8627 views
10
Co-Creation in New Product Development
video Crowd Creativity, Open Innovation, Tools

The video outline the various ways of making consumers part of new product development. Best practice cases by Siemens, Nivea, Henkel, Daimler, Swarovski and Danone are shown to introduce methods...

Volker BilgramSep 30, 2011 04:52 pm GMT2181 views
11
Co-Creation in New Product Development
Crowdsourcing: The Next Step in Enterprise Collaboration
document Distributed Knowledge, Tools

Crowdsourcing in the context of a hierarchical organization can also reduce the threat the domain expert feels when he/she shares problems and seeks help from the internal or external community....

Benjamin FosselMar 16, 2012 02:25 pm GMT13590 views
00
Crowdsourcing: The Next Step in Enterprise Collaboration
myIdeaNet
site Tools

HYVE myIdeaNet is a solution for social innovation and collaboration processes for medium and large businesses. It is quick to launch and easy to use, making it a great tool for open innovation...

Stefanie MainwaringApr 02, 2012 01:07 pm GMT1555 views
10
myIdeaNet
Trends for Open Innovation, Co-Creation and Crowdsourcing
document Open Innovation

Innovation Competition is a simplest form of Open Innovation, executed as one off or at yearly interval for an intellectual connect, market advancement and diverse innovative ideas.Here are the...

Pablo BracciniJul 19, 2012 05:16 am GMT1778 views
00
Trends for Open Innovation, Co-Creation and Crowdsourcing
Babele
site Open Innovation / Idea Generation

Do you have a business idea and want to make a jump start? Are you excited to see what the community thinks about your new business idea? Or do you have a business and want to improve your business...

Ruxandra CreosteanuJan 27, 2014 10:20 am GMT437 views
110
Babele
Co-creation will be the next step forward from crowdsourcing
video Crowd Creativity

Tanja Aitamurto, a Ph.D student and expert on innovation and communication, affirms that there's a shifting away from this mentality that everything is produced readily-made in big companies...

Fiona MaresJul 07, 2011 09:01 am GMT2001 views
10
Co-creation will be the next step forward from crowdsourcing
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