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document Distributed Knowledge, Tools
C&A is not the first to marry digital and real life in the world of fashion marketing, Mashable points out.
Others have sought to crowd-source design feedback from the masses online. And...
document Crowd Creativity, Distributed Knowledge
Co-creation in the fashion industry is a way of revitalizing the relationship between consumer and producer by enabling them to work together. What this means is that you have the power to...
document Crowd Creativity, Distributed Knowledge
C&A has launched a clothes rack line called “Fashion Like” that is networked to show how many Like’s the particular clothing item received on Facebook so you can get some crowdsourced...
document Crowd Creativity, Distributed KnowledgeInspired by social media, this crowd-sourced design contest tapped into a growing business model where companies go directly to consumers for e.g. content, or ideas. Three candidates were elected...
document Crowd CreativityTo fill the position, Dongre has turned to online talent sourcing platform, Talenthouse India, for what they call ‘fashion crowdsourcing’. The website hosts various competitions in genres like...
video Distributed Knowledge, Tools
C&A decided to offer their consumers help from a giant network of people.
They put the clothes of the new collection on Facebook. There, users could click on LIKE for the items they liked...
document Crowd Creativity
Choo 24:7 functions like a user-submitted version of the color forecast .The site invites fans and photographers to participate by submitting street style images--including those of celebrities...
document Crowd Creativity
One of the hottest digital trends transforming the fashion industry is"Crowdsourcing and curation".There’s been a lot of talk–and action–around crowdsourcing and curation.Brands have...
document Crowd Creativity, Distributed KnowledgeWhether you’re looking for advice from pros, strangers, or your friends, digital communities (like Glamour Ask a Stylist, Fashism, Go Try It On, Honestly Now) can give you a sounding board.
document Crowdfunding"Chicago is a market of fashion entrepreneurs," said Melissa Gamble, lecturer and internship coordinator in fashion studies at Columbia College.
"Smaller fashion businesses can...
document Crowd Creativity
The Internet has created both a platform and consumer appetite for ever-more targeted and specialized products and services.
"Fashion crowdsourcing is the Internet-era combination of two...
document CrowdfundingYou'd think Port's die-hard fans would be falling all over themselves to donate to Port in order to be a "part" of her runway show. Sure, some fans have donated cash, but...
article CrowdfundingPotential designers can create profiles and upload designs, although that’s no guarantee they’ll appear on the site because, like Kickstarter, ZaoZao is curated so only the best submissions make it...
document Distributed Knowledge
It’s easy to see the financial gain in crowdsourcing information (it’s free help), but Google gets other benefits as well. Map Maker users become more ingrained in the community when they make...
document Distributed KnowledgeSome of the key features of Veuve Clicquot's "Wish You Were Here" include:
The Infinite Wall: Which showcases submissions, and allows visitors to interact through liking, sharing...
document Tools
“I am thrilled to see the success of groundbreaking entrepreneurs like Loni Edwards. Stitch Collective understands the power of social, and we’ve helped to capture that power to make Loni’s...
document Crowd Creativity, Distributed KnowledgeAs open-source software developers learned long ago, asking a pool of people to create something can be faster, cheaper, and more accurate than putting a project in the hands of individuals....
document Crowd CreativityCo-founders Pasha Sadri (CEO) and Jess Lee (VP of product) got their data mashup cred at Yahoo Pipes and Google Maps, respectively, and have created what is essentially a crowdsourced fashion...
site Distributed Knowledge / Opinion
Where-to-get-it is a great source of information for fashion shopping on the Internet. It helps you find a fashion product you want to buy, but don't know where.
If you love a pair of...
document Crowd Creativity, Distributed Knowledge
The Influencer Network is a panel of some 1,000 women deemed to have sway over other women, based on how active they are on social networks like Facebook and Polyvore, a fashion site where people...