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Search results for: Fashion Playtes

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My Favorite Fashion Icons-Mary Kate & Ashley Olsen
video Crowd Creativity

FPgirl by Fashion Playtes turns to KidzVuz to get video auditions from tween girls hoping to be the next FPgirl Fashion Reporter.

Benjamin FosselMay 06, 2013 12:23 pm GMT706 views
00
My Favorite Fashion Icons-Mary Kate & Ashley Olsen
Industry's First Commerce Destination for Tweens, FashionPlaytes, Raises $5 Million Series B
article 

FashionPlaytes’ engagement-driven commerce model provides a fun, interactive platform for tween girls to discover and develop their own personal sense of style. On FPGirl.com they can design and...

Harshida PatelSep 11, 2012 12:58 pm GMT2226 views
10
Industry's First Commerce Destination for Tweens, FashionPlaytes, Raises $5 Million Series B
Marketing to 10-year-olds pays off for FashionPlaytes.com
article 

FashionPlaytes.com also uses crowdsourcing to get its customers engaged. For instance, the Trend Alert portion of the site asks site visitors to write in about what’s cool in their school. The...

Jayne AnnSep 19, 2012 03:23 am GMT1855 views
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Marketing to 10-year-olds pays off for FashionPlaytes.com
Girl Talk Embellishments Encourage FPgirls to Live Out Loud
document 

The Girl Talk line is inspired by FPgirl’s user community of more than 600,000 girls who are not only customizing their own clothing, but are also learning about the fashion design process,...

Adam FrazerMar 28, 2013 05:48 am GMT1461 views
00
Girl Talk Embellishments Encourage FPgirls to Live Out Loud
Green Is Glam: FPgirl’s Simple2Swag Design Contest Series Takes on Earth Day
document Crowd Creativity

“The Simple2Swag design contests are a way to witness first-hand the creativity of our FPgirls,” said Sarah McIlroy, founder and president of FashionPlaytes. “By celebrating Earth Day with the...

Fiona MaresApr 08, 2013 04:21 pm GMT1249 views
30
Green Is Glam: FPgirl’s Simple2Swag Design Contest Series Takes on Earth Day
KidzVuz and FPgirl Team Up to Find a New Tween Fashion Reporter
document 

To help decide who will be the next FPgirl fashion reporter, the crowdsourcing contest, run on KidzVuz' COPPA compliant video platform, asks girls to leave a short video about their favorite...

Benjamin FosselMay 06, 2013 12:16 pm GMT1199 views
00
KidzVuz and FPgirl Team Up to Find a New Tween Fashion Reporter
Gen Z Girls Have Something to Say to Mom This Mother’s Day: “I Love Shopping With You, But Let Me Choose My Outfits!”
document 

When it comes to bonding with mom, nothing beats shopping, Gen Z girls say. With over 3,000 total responses, “shopping til they drop” was their number one activity with 52% of the vote, followed by...

Claire MackayMay 10, 2013 01:10 am GMT841 views
00
Gen Z Girls Have Something to Say to Mom This Mother’s Day: “I Love Shopping With You, But Let Me Choose My Outfits!”
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