Web's Largest listing of crowdsourcing and crowdfunding events
Web's Largest Directory of Sites2,358 crowdsourcing and crowdfunding sites
New models that link consumer behaviors with local data will foster the development of crowdsourcing and predictive analysis. Predictive and aggregated mobile local data analysis will open up new...
TryMyUI delivers videos of real users navigating any website. TryMyUI captures the “voice of the customer” via a video recording of users testing a designated website. As users navigate a...
Companies that launch listening and digital engagement initiatives are rewarded with improved customer satisfaction scores, loyalty and brand metrics, according to a Dell-commissioned research...
Similar to the term crowdsourcing, there are a lot of definitions of co-creation out there. Author Yannig Roth thinks one can impose one or the other as a universal definition; some have a quite...
Mint.com and Get Satisfaction developed a program in 2010 that allows users to obtain answers, share ideas and connect with each other – all without leaving their Mint account. The result was a...
This article presents that executives in the design industry say crowdsourcing is one of the best ways to stay on top of consumer trends stating "it's more powerful when the consumer is...
The Canadian perspective is one that’s well-voiced on official and unofficial social media channels, Tweets, comments, and blog posts. But beyond that, there is a Canadian playing an integral role...
InnoCentive commissioned research firm Forrester in late 2011 to conduct an open innovation (OI) study on its behalf. Forrester interviewed 229 OI decision makers via a web-based survey, in...
Crowdsourcing is one of the ways to help you improve your Facebook customer support initiative and, in turn, raise your brand’s reputation, decrease your inbound service requests, acquire new...
Two weeks ago, we published a piece that discussed the state of open innovation (OI). In order to get the most current information for my story, I spoke with several executives from a number of leading OI companies. Today, I am sharing my very enlightening conversation with InnoCentive’s Vice President of Marketing Steve Bonadio.
The new feature, called Views, reveals the names of readers who have read each Quora post, and how they found it. One benefit of Views is that it helps contributors to Quora get a sense of how...
In this guest post, Russell Rothstein, CEO of IT Central Station, explains how crowdsourcing reviews from validated buyers can help fill a need in enterprise technology market. He also touches upon a larger theme – that crowdsourcing (and better access to information in general) is pushing companies to become more transparent.
When Jeff Howe coined the term crowdsourcing back in 2006, he defined it as »the act of a company or institution taking a function once performed by employees and outsourcing it to an undefined (and generally large) network of people in the form of an open call » (this definition is still on Wikipedia). Today, other buzzwords like co-creation and open innovation flood the marketing and innovation blogs. To know what’s happening with crowdsourcing, let’s just take a look at how the platforms based on crowdsourcing principles evolve. Let’s take a look at different types of platforms using crowdsourcing principles : virtual ad agencies, creativity platforms and (still) the crowd-sourcers.
VIRTUAL AD AGENCIES
I recently found an interesting blog post about discussing well-known crowdsourcing websites. Peter La Motte, president of GeniusRocket, describes how his websites’ model is not an open crowdsouring platform anymore, but rather « an agency powered by the crowd «. This means that ideas and storyboards are crowdsourced, but they only go into production when the client has given feedback and approves the project. This is the main difference with open platforms like Poptent or eYeka, who are open platforms for various creative people who can choose which projects they want to participate in. Other virtual ad agencies include Victors&Spoils, founded by John Winsor (a review of his book Flipped here), and Tongal. I like Tongal’s video because it explains how the crowd is leveraged to select and refine ideas:
Crowdsourced Testing is one of the six trends in the software testing industry tower. Momentum for crowdsourced testing is already building across the industry. IDC expects that traditional...
Open innovation intermediaries are becoming increasingly mature and specific in the services they offer. I spoke with a handful of open innovation leaders and found the path to expansion and further maturity lies in the potential of collaboration and building like-minded and motivated communities of problem solvers.
Consider this post your gateway to several hours worth of valuable information on the emergence of high-quality, managed crowdsourcing to serve enterprises of all sizes, with Lionbridge, Crowdsourcing.org, massolution, and SIG as your hosts.
Founded in 2010, the industry website, Crowdsourcing.org, is a neutral organization dedicated solely to crowdsourcing and crowdfunding. As one of the most influential and credible authorities in the crowdsourcing space, Crowdsourcing.org is recognized worldwide for its intellectual capital, crowdsourcing and crowdfunding practice expertise and unbiased thought leadership.
