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Search results for: Niel Robertson

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Crowdsortium Symposium: Opening and Keynote
video Distributed Knowledge, Open Innovation

The opening and keynote video features Niel Robertson, co-Founder of Crowdsortium, CEO of Trada and Jason Calacanis, Founder of This Week In, CEO of Mahalo. In this keynote speech, Niel...

Archenette EvangelioSep 27, 2011 10:06 pm GMT1223 views
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Crowdsortium Symposium: Opening and Keynote
Crowdsortium Symposium: Venture Financing Crowdsourcing Deals
video Crowdfunding, Distributed Knowledge

This video features Niel Robertson, CEO, Trada interviewing Sharon Wienbar from Scale Venture Partners. The interview focuses on three areas: the development of the industry, fundamental dynamics...

Archenette EvangelioSep 27, 2011 10:28 pm GMT1691 views
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Crowdsortium Symposium: Venture Financing Crowdsourcing Deals
Crowdsortium Symposium: Content Creation
video Distributed Knowledge

This video features a discussion on content creation in the crowdsourcing space. Speakers include: Niel Robertson (moderator), CEO, Trada; Ben T. Smith, IV, Chairman and Co-founder, MerchantCircle;...

Archenette EvangelioSep 28, 2011 08:27 am GMT1999 views
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Crowdsortium Symposium: Content Creation
Crowdsourcing the Click
document 

Trada buys search keywords on behalf of retailers, but it gets paid only if its experts figure out how to spend less than what the client is willing to pay Trada for each customer it generates....

Archenette EvangelioFeb 25, 2011 02:57 am GMT2043 views
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Crowdsourcing the Click
Crowdsourcing - Niel Robertson @CCC11
video 

According to Neil Robertson, crowdsourcing companies have learned how to motivate human behavior. This is essential, especially when companies employ people who are working remotely.

Benjamin FosselJun 24, 2011 08:35 am GMT1340 views
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Crowdsourcing - Niel Robertson @CCC11
5 Tips for Crowdsourcing Advertising for Small Businesses
Crowd Creativity, Tools

There has never been a better time to be a small business looking to market itself. Traditionally, one of the biggest struggles for small businesses has been running cost effective advertising campaigns. Having the budget and expertise to create a high quality logo, develop effective ad copy, identify the proper advertising channels, etc. has been out of reach for most small businesses. The result was that small businesses either opted out of advertising altogether, which caused them to miss the opportunity to market to a large target market, or they wasted money running ad campaigns that were ineffective.


The advent of crowdsourcing is changing the face of advertising for small businesses. Businesses owners now have the ability to tap into a huge talent pool that has the time and expertise to help them create and manage sophisticated and profitable advertising campaigns.

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Niel RobertsonFeb 21, 2011 09:21 pm GMT10226 views
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Crowdsortium Symposium: Churn in the Marketplace
video 

This video features Niel Robertson, CEO, Trada; Ben Wright, VP of Service Delivery and Marketplace, Trada, and Matt Johnston, CMO, uTest. The panel will focus on topics such as: reducing churn,...

Archenette EvangelioSep 29, 2011 02:18 am GMT1252 views
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Crowdsortium Symposium: Churn in the Marketplace
Crowdsourcing.org Interviews Trada at CrowdConf 2011
video Distributed Knowledge

Crowdsourcing.org interviews Trada CEO Niel Robertson at CrowdConf 2011. Trada is a crowdsourcing firm based in Boulder that specializes in pay-per-click advertising. Niel discusses Trada.com...

Archenette EvangelioNov 11, 2011 01:48 am GMT3752 views
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Crowdsourcing.org Interviews Trada at CrowdConf 2011
Trada Has Unlocked The Secret To Google And Facebook Ads That Work
document Cloud Labor, Distributed Knowledge

Trada's growth also has something to do with its founder Neil Robertson, a Boulder startup icon. He's been cranking out successful startups since 1999, when he sold his first, Service...

Claire MackayMar 09, 2012 12:18 am GMT1745 views
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Trada Has Unlocked The Secret To Google And Facebook Ads That Work
First-Ever Crowdsourcing Organization Launches
document Distributed Knowledge, Tools

The crowdsourcing movement began to take shape 10 years ago, and has grown dramatically in recent years as a new model for getting work done. Crowdsourcing enables the rapid co-creation of complex...

Carl EspostiOct 08, 2010 02:14 am GMT9140 views
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First-Ever Crowdsourcing Organization Launches
New York Prep School Crowdsourcing Google Ads
document Crowd Creativity

Trada is a PPC marketplace allowing advertisers to leverage the skills of hundreds of the best PPC experts in the world. Winston Prep offers an individualized education for sixth through 12th grade...

Carl EspostiOct 08, 2010 02:22 am GMT6604 views
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New York Prep School Crowdsourcing Google Ads
Crowd Mechanics
document Distributed Knowledge

The brief definition of crowd mechanics:the incentive and engagement system designed to drive outcomes in a crowd through individual and group incentives that include both monetary and non-monetary...

Benjamin FosselDec 07, 2010 06:32 pm GMT8850 views
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Crowd Mechanics
Does Crowdsourcing Commoditize Freelance Expertise?
document Crowd Creativity, Distributed Knowledge

The critical issue for freelancers is to find sites that allow them to earn more for their work than they could on their own. Some crowdsourcing sites are approaching this point, especially sites...

Benjamin FosselDec 09, 2010 01:31 am GMT7675 views
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Does Crowdsourcing Commoditize Freelance Expertise?
Trada
site 

Founded by Niel Robertson, Trada is the first ever PPC marketplace that enables agencies and advertisers to take advantage of the skills of the world's best PPC experts who can create clicks...

Luis Enrique MoralesDec 23, 2010 07:50 am GMT2442 views
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Trada
Seven SMB Marketing Trends for 2011
document Crowd Creativity, Distributed Knowledge

Following is a list of trends that will create the biggest opportunity, and confusion, for SMBs in 2011. 1. Online presence moves to Facebook 2. The dawn of the SMB agency arrives 3. SMBs take...

Benjamin FosselMar 03, 2011 07:29 am GMT3009 views
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Seven SMB Marketing Trends for 2011
Introducing the Crowdsortium Symposium
document Distributed Knowledge

This is a members-only event but membership in the Crowdsortium is free to any practicing crowdsourcing company, financial investor with an active crowdsourcing investment, and academic researchers...

Archenette EvangelioMay 12, 2011 04:27 am GMT2544 views
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Introducing the Crowdsortium Symposium
CrowdConf2011 – The Industry Event

In just over a week from now, approximately six hundred people will be on their way to Mission Bay, San Francisco to attend CrowdConf2011. Amongst the hundreds of attendees will be a formidable line up of speakers, representing many of the crowdsourcing industry's best known companies, business executives and thought leaders.

Last year's inaugural event was memorialized for the team behind Crowdsourcing.org as both the first significant event dedicated to the subject of crowdsourcing as well as the day we launched the site. Following last year’s success, CrowdConf2011 has been meticulously orchestrated to provide a platform for many of the leading figures within the crowdsourcing movement and to provide the broadest possible coverage of the application of crowdsourcing within social and commercial enterprises as well as the public sector.

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Crowdsourcing.orgOct 24, 2011 06:44 am GMT5478 views
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CrowdConf 2011: Panel 'Industry Champions'
video 

A panel discussion at CrowdConf2011 Martin Gilles (The Economist) talking to Sharon Chiarella (MTurk), Niel Robertson (Crowdsortium), Matt Johnston (uTest) and Matt Fisher (LiveOps)

Archenette EvangelioNov 07, 2011 12:56 am GMT917 views
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CrowdConf 2011: Panel 'Industry Champions'
Trada to Participate in Reputation Panel at GigaOM Net:Work Conference
document 

The second annual Net:Work Conference will highlight the new opportunities broadband and mobility are creating for connecting work and workers. For more information on the “Reputation is...

Fiona MaresDec 08, 2011 01:06 am GMT1372 views
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Trada to Participate in Reputation Panel at GigaOM Net:Work Conference
Crowdsourcing ad platform Trada raises $9M
document 

Foundry Group and Google Ventures poured $9 million in Trada's Series D round, bringing the company's total round of funding to $17.5 million since launching in 2008. The Series D round...

Benjamin FosselJan 05, 2012 12:58 pm GMT2771 views
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Crowdsourcing ad platform Trada raises $9M
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