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Search results for: Nike

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Nike 6.0 iD Nation
site Crowd Creativity / Design

Nike 6.0 iD Nation allows users to customize and create their personalized designs and share them with others within the Nike community.

Luis Enrique MoralesJan 24, 2011 02:52 pm GMT2160 views
10
Nike 6.0 iD Nation
Nike 6.0 iD Nation
document Crowd Creativity, Distributed Knowledge

With Nike 6.0's iD Nation, users are able to take their personalized designs and share them within a Nike-specific community that targets creative, authentic and enthusiastic fans from around...

Luis Enrique MoralesJan 24, 2011 01:50 pm GMT3275 views
10
Nike 6.0 iD Nation
Nike Builds Online Motivational Community Through Twitter
document Distributed Knowledge

Nike's ‘Make It Count’ campaign urges the public to share personal pledges on Twitter via the hashtag #makeitcount. The campaign stars a number of the UK’s top athletes making personal...

Harshida PatelJan 11, 2012 03:33 am GMT8947 views
10
Nike Builds Online Motivational Community Through Twitter
Nike Creates Crowdsourced Paintball Portrait To Celebrate Raphael Nadal
document Crowd Creativity

Rafael Nadal's official sponsor, Nike, took to the internet to celebrate this great acheivement. On the Nike Tennis Facebook page, fans were encouraged to leave messages of support. Each fan...

Tim SatterthwaiteJun 25, 2012 10:24 pm GMT1092 views
10
Nike Creates Crowdsourced Paintball Portrait To Celebrate Raphael Nadal
Nike, NASA, State Department and USAID aim to revolutionize sustainable materials
article Open Innovation

Through a unique, multi-year incubation process, LAUNCH will uncover innovations in sustainable materials that can have a major impact on people and the planet. “Innovation is most powerful...

Sebastian BlancaJun 06, 2013 01:08 pm GMT7653 views
10
Nike, NASA, State Department and USAID aim to revolutionize sustainable materials
Nike 6.0 Presents iD Nation
video Crowd Creativity, Distributed Knowledge

Watch the video to see what iDNation is all about and check out how fun it is to customize, create and make some fans!

Luis Enrique MoralesJan 24, 2011 02:10 pm GMT1872 views
00
Nike 6.0 Presents iD Nation
Nike’s Road To Integrating Innovation and Sustainability
document Open Innovation

The learning curve is still turning and winding for Nike, but the company has made progress. During last year’s World Cup in South Africa, Nike made waves among football players and fans for its...

Jayne AnnOct 30, 2011 04:41 am GMT1834 views
60
Nike’s Road To Integrating Innovation and Sustainability
Making of - Nadal Unstoppable Celebration
video Crowd Creativity

On the Nike Tennis Facebook page, fans were encouraged to leave messages of support. Each fan had their name written on paintballs which were then shot to create a giant painting of Rafael Nadal...

Tim SatterthwaiteJun 25, 2012 10:39 pm GMT1895 views
10
Making of - Nadal Unstoppable Celebration
Gamification: The Crowd Sourcing Innovation to Engage Customers
document Open Innovation

The most well known examples of gamification can be seen in Foursquare and Nike+ although the application has now extended way beyond the big brands and is being adopted in a variety of forms. The...

Jason RobbinsOct 24, 2011 08:40 pm GMT5376 views
00
Gamification: The Crowd Sourcing Innovation to Engage Customers
Designer Scott Wilson taps Kickstarter again after iPod wristband success
document Crowdfunding

Mr. Scott Wilson also is getting buzz for his approach to funding. For his plastic watchbands, he raised nearly $1 million in 30 days via Kickstarter.com in 2010, the first time early-adopter...

Claire MackayMay 07, 2012 01:31 am GMT1247 views
10
Designer Scott Wilson taps Kickstarter again after iPod wristband success
Design your own shoes
blog Crowd Creativity

U-Boutique has developed a highly popular and unique web site, which offers an online platform that connects consumers seeking to buy and support boutique products, including customized,...

LeeOct 01, 2012 08:02 am GMT2221 views
10
Design your own shoes
Tribesports Leaps Over Kickstarter Goal
article Crowdfunding

After only 12 hours, the campaign on Kickstarter raised 50 percent of the $46,000 goal when it was launched August 7. The company says they will sell high performance sportswear at up to 40...

Harshida PatelAug 21, 2013 01:52 am GMT380 views
10
Tribesports Leaps Over Kickstarter Goal
1st Round Athletics: The Science of Performance!
article Crowd Creativity, Crowdfunding

Among the leaders of the sports apparel industry, you will find Nike, Adidas, and Under Armour. By March 26th, 2014, add one more to this list of frontrunners — 1st Round Athletics. SOURCE...

Aaron DjekicMar 05, 2014 11:17 pm GMT983 views
10
1st Round Athletics: The Science of Performance!
sense worldwide
site Open Innovation / R & D

Sense worldwide use specialist research skills and creative abilities to frame business challenges, spot innovation opportunities, articulate consumer insight and develop robust strategic...

Carl EspostiOct 01, 2010 06:56 pm GMT1346 views
10
sense worldwide
eYeka
site Open Innovation / Idea Generation

eYeka is an online community of over 270,546 very creative individuals active in over 159 countries. We connect with brands and their agencies to increase the ROI of their marketing activities by...

Tim SatterthwaiteJan 23, 2011 01:21 am GMT2375 views
10
eYeka
Africa Unsigned: Bringing African Music to the World through Crowdfunding
Crowd Creativity, Crowdfunding

Africa Unsigned , founded by Pim Betist, is a crowdfunding platform that aids local artists by taking on the challenge of music production and promotion. This is achieved once the targeted budget is reached through the small amounts of monies that are given by fans and supporters via the website’s platform.  Betist previously founded Sellaband, a popular creative crowdfunding site that was the first to adopt a crowdfunding model to assist budding musicians.


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Cristina CaineMar 14, 2011 07:09 pm GMT4928 views
00
Brands Still Need Agencies, but Agencies Also Need the Crowd
document Crowd Creativity, Distributed Knowledge, Open Innovation

With the ease of online conversation today, the crowd makes it much easier for customers to have a voice in brand-building. The downside is that brands run a greater risk of backlash when they...

Rebecca GutierrezApr 08, 2011 07:21 pm GMT2328 views
10
Brands Still Need Agencies, but Agencies Also Need the Crowd
How to Improve the Performance of the Crowd in Crowdsourced Projects
Crowd Creativity, Distributed Knowledge

Crowdsourcing is becoming an integral part of how enterprises conduct their research, product development, execution and marketing. Over the past twenty years most companies have had at least one eye on making their processes more efficient.

We shouldn't get so caught up in the buzz around crowdsourcing that we overlook how to talk about it as a process that needs refining. So how do we go about making crowdsourcing more efficient, more productive or just plain better?

There is a way to do this – more than one way, no doubt.

First, we need to think of the parameters.

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Jonathan LakinSep 21, 2011 10:56 pm GMT14215 views
11
Crowd-Sourced Advertising Start-up Adds Partner Manager
document Distributed Knowledge, Open Innovation

Zooppa is the world's leading source of user-generated advertising. With a creative community of over 125,000 members, Zooppa has worked with global brands like Samsung, AT&T, Nike and...

Tim SatterthwaiteOct 22, 2011 03:45 pm GMT1442 views
10
Crowd-Sourced Advertising Start-up Adds Partner Manager
Crowdsourcing - Devaluing an Industry?
document Crowd Creativity

In the good old days, if you wanted a logo designing, you would go to a reputable marketing or design agency, and you would be quoted for a new logo created by an experienced designer. You could...

Jayne AnnNov 09, 2011 10:00 am GMT1408 views
10
Crowdsourcing - Devaluing an Industry?
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