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Search results for: Poptent

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Poptent Launches World’s Largest Video Production House for Major Brands and Agencies
document Crowd Creativity

Today’s launch follows a six-month testing phase during which Poptent Productions has successfully engaged many of the world’s best-known brands, including Dell, Intel, Jaguar and General Mills....

Pablo BracciniApr 12, 2012 10:52 am GMT1274 views
10
Poptent Launches World’s Largest Video Production House for Major Brands and Agencies
PopTent
site Crowd Creativity / Film

Poptent is a vibrant community of filmmakers (and actors, comedians, grips, animators and more!) who are connecting to each other and to companies that want to pay them for their talents.

Benjamin FosselFeb 10, 2011 03:08 am GMT2015 views
10
PopTent
Poptent.net crowd sources videos. Easy to work with? Good final product?
document Crowd Creativity

To conclude, Benito Pagotto says that what comes out of this kind of operations via crowdsourcing companies like poptent and all, really depends of your expectations and objectives. They don’t...

Sebastian BlancaAug 04, 2011 06:54 am GMT1409 views
10
Poptent.net crowd sources videos. Easy to work with? Good final product?
Poptent: Rethink Everything You Know About Ads
document Crowd Creativity, Open Innovation

A powerful new dynamic, driving the ability to create, distribute, and consume video content has dramatically changed the economic picture of all videos, from full-length films to 30-second...

Fritz SchaeferAug 19, 2011 02:55 pm GMT1830 views
00
Poptent: Rethink Everything You Know About Ads
Crowdsourced Video Wins Big With Poptent-Created Dell Ad During National Championship Game Online Video Guide
document Cloud Labor

Most projects on Poptent are public and open to any filmmaker, but a new system was utilized for the Dell spot, with an invite-only stipulation on submissions. According to Poptent President,...

Pablo BracciniJan 12, 2012 12:25 pm GMT2475 views
00
Crowdsourced Video Wins Big With Poptent-Created Dell Ad During National Championship Game  Online Video Guide
Poptent's amateurs sell cheap commercials to big brands
document Crowd Creativity

Procter & Gamble's Crest brand recently solicited Poptent's community to create an ad for 3D Whitestrips. The 460 people who accepted the assignment were given access to a creative...

Rebecca GutierrezMay 08, 2012 04:57 am GMT643 views
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Poptent's amateurs sell cheap commercials to big brands
With 50,000 Videographers, PopTent Raises $5.5 Million From MK Capital To CrowdSource Ads
document Crowd Creativity

Poptent has built a platform for crowdsourcing videos from users around the world, which allows brands and agencies to submit various assignments and receive finished videos in return. It’s also...

Fiona MaresJul 12, 2012 12:50 pm GMT846 views
00
With 50,000 Videographers, PopTent Raises $5.5 Million From MK Capital To CrowdSource Ads
Poptent partners with Edelman on video crowdsourcing
document Crowd Creativity

The deal lets Edelman tap into Poptent’s network of more than 50,000 videographers in 140 countries to produce videos for social media campaigns, public service announcements and other online and...

Jayne AnnAug 14, 2012 10:00 pm GMT529 views
10
Poptent partners with Edelman on video crowdsourcing
Edelman and Poptent Announce Pioneering Crowdsourced Video Partnership
document Crowd Creativity

This agreement enables Edelman to efficiently produce high-quality videos for its clients’ various programming needs. “We are experiencing strong global client demand for original online and...

Pablo BracciniAug 16, 2012 03:46 am GMT599 views
10
Edelman and Poptent Announce Pioneering Crowdsourced Video Partnership
HomeAway Partners With Poptent to Give the Public a Chance to Create its Next Ad Highlighting Benefits of Vacation Rentals
document Crowd Creativity, Distributed Knowledge, Open Innovation

HomeAway's theme and overall presence as the leader in vacation rentals gives Poptent community members a great deal of creative latitude to develop effective and memorable video ads.

Luis Enrique MoralesAug 04, 2011 07:11 am GMT1396 views
10
HomeAway Partners With Poptent to Give the Public a Chance to Create its Next Ad Highlighting Benefits of Vacation Rentals
Branded Crowdsourced Video Expands As Poptent Opens Brazil Office
document Crowd Creativity

Poptent, a crowdsourced video production company catering to brands and ad agencies, is growing.They’re also expanding into new regions, with a brand new office in Sao Paulo, Brazil. The new...

Tonya Van Dijk Feb 17, 2012 02:18 pm GMT1456 views
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Branded Crowdsourced Video Expands As Poptent Opens Brazil Office
E-Trade, Preparing For Super Bowl, Seeks Fresh ‘Baby’ Concepts
document Crowd Creativity

The storyline for the spot could come from a pool of videographers who submitted 250 submissions for E-Trade and Grey through Poptent, a social network dedicated to crowdsourcing video content....

Carl EspostiNov 08, 2010 04:25 am GMT3790 views
40
E-Trade, Preparing For Super Bowl, Seeks Fresh ‘Baby’ Concepts
Poptent Prepares its First Brazilian Ad Campaign
Cloud Labor, Crowd Creativity

 

Poptent, a crowdsourced video production company for Fortune 500 brands and agencies, will launch on July 30 its first campaign for a Brazilian brand. For now, the name of the company is a secret. “I can say that is a great brand. But I can not reveal the name yet”, said John deTar, Poptent co-managing director in Brazil. I talked to him just a few hours after Poptent announced the opening of a new office in Sao Paulo.

 

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Flavio GutJun 22, 2011 05:42 am GMT3298 views
00
Poptent's amateurs sell cheap Web ads to big brands
document Crowd Creativity

The 45-second smallfrys spot came not from a traditional advertising agency but from Poptent Inc., a “crowdsourced” video production studio that has built a global community of 50,000 writers,...

Tonya Van Dijk May 09, 2012 01:54 pm GMT546 views
00
Poptent's amateurs sell cheap Web ads to big brands
Poptent's Crowdsourced Video Platform Snags $5 Million
Cloud Labor, Crowd Creativity

With a community of over 50,000 filmmakers around the world Poptent already likes to refer to itself as the globe's largest video production house, crowdsourcing not just production, but also ideation and other products. Brands including General Mills, GE, Proctor & Gamble, Unilever, Nestle, American Express, LG, Netflix, Frito-Lay are among those to utilize Poptent's services, and that roster is likely to expand with the help of $5.5 million in new investments.

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Eric MackJul 12, 2012 10:10 pm GMT4829 views
12
Poptent Talks Global Growth and Serving the Fortune 100 with Crowdsourced Video
Cloud Labor, Crowd Creativity, Tools

Neil Perry, the President of Poptent, a major platform for crowdsourcing video production, talked with Crowdsourcing.org at CrowdConf 2012 about the platform's growth, and how it has come to serve Fortune 100 companies.

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Eric MackNov 05, 2012 02:39 pm GMT2773 views
10
Poptent's Crowdsourcing Model Spotlights Freelance Creators
article Crowd Creativity

Poptent specializes in crowdsourcing, or finding the talent for its projects through appeals on the Internet.Since its it has grown its online community to more than 50,000 professional and amateur...

Pablo BracciniDec 01, 2012 03:45 am GMT1878 views
10
Poptent's Crowdsourcing Model Spotlights Freelance Creators
Poptent Hires Charles “Sandy” Dondici as Chief Technology Officer, Surpasses $7 million in Creator Cash Payments
article Crowd Creativity

Poptent also announced that it has paid out $7 million in cash to Poptent members for completed brand and agency video assignments. Poptent crossed the $1 million payout threshold in late 2010 and...

Anton RootDec 18, 2012 02:14 am GMT1661 views
40
Poptent Hires Charles “Sandy” Dondici as Chief Technology Officer, Surpasses $7 million in Creator Cash Payments
XLNTads
site Crowd Creativity / Film

Poptent(XLNTads) delivers fully executed videos, ready for broadcast, in as little as six weeks. They tailor a program to any marketing need. Poptent offer a range of customized solutions, to fit...

Tonya Van Dijk Apr 02, 2011 04:06 am GMT718 views
10
XLNTads
Crowdsourced Video Creation: Poptent to invest $1m in Brazil
Crowd Creativity

The discrete landing of PopTent in Brazil last month was an indication of a long-term strategy to conquer the large South American market. From the clear and simple room located at the elegant area of Jardins, Sao Paulo, the two co-managing directors of PopTent Brazil, John deTar and Peter Lau, are planning investments in the region of $ 1 million over the next six months. A considerable amount for a company specializing in crowdsourced video production company, even for one whose client list boasts a string of Fortune 500 brands and top agencies. Poptent specialize in producing commercials and other video assets through a social network of more than 35,000 videographers in over 120 countries.

The decision to set-up shop in Brazil was a made in 2010, over a bottle of beer, during a meeting of Poptent’s board and has been almost one year in the planning. It’s not that Poptent takes big decisions lightly, in fact, the beer memorialized the fact that Poptent had enjoyed success with one of it’s large clients, Anheuser-Busch InBev, the leading global brewer well known for its popular American brand, Budweiser. After the huge success of the Dude campaign in United States, they decided to test the model in Brazil, where AB InBev owns the brand Skol, the leading beer in the Brazilian market and the world's third-best selling brand. This was the force behind the creation of Poptent Brazil.

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Flavio GutAug 02, 2011 12:19 am GMT5439 views
10
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