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article CrowdfundingU.S. crowdfunding website CircleUp has partnered with Procter & Gamble to help get small-business products in front of the corporation’s executives, Bloomberg BusinessWeek reports. CircleUp’s...
Open InnovationTim Kastelle shows us how to use The Innovation Matrix to help us understand how the innovation capability of firms evolves over time. A great case study in this regard is Procter & Gamble.
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document Open Innovation
In the search for green energy to power these sites, P&G's use of an innovation tournament itself may not represent a new phenomenon. But its successful management of the process is an...
document Crowd Creativity, Distributed KnowledgeIn this article, two golden rules of crowdsourcing were presented:
1. Crowds need a leader.
2. Don’t forget your key marketing principles.
Its a really good article, worth your/my time!
Distributed Knowledge, Open InnovationUbiquitous sources of streaming information for both listening and broadcasting have changed the paradigm of how businesses receive, process and distribute information. As a result, managers and executives are no longer limiting their reach and simply looking at their captive audiences for ideas and innovation. The old adage “not invented here” never really worked, did it? Only those that embrace Procter & Gamble CEO, A.G. Lafley’s mantra, “proudly invented elsewhere” are more likely to survive and flourish.
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document Cloud Labor, CrowdfundingCrowdsourcing’ describes how companies tap the collective capabilities of experts around the world, ranging from small businesses engaging overseas coders and designers through to multinationals...
document Open Innovation
Here are some examples of open innovation in practice:
1. P&G allied with the Viridis Strategy Group and the Wharton Business School in July 2011 to hold a two-day "innovation...
site Open Innovation / Idea GenerationThe P&G Co-Creation Channel is a new crowd-sourcing community platform running multiple open innovation contests to co-create with exceptionally talented creative thinkers and creators around...
site Open Innovation / R & DConnect + develop open innovation strategy has established more than one thousand active agreement with innovation partners. Connect + develop enables P&G to share R&D, commercialization...
site Open Innovation / R & DInnoCentive is the open innovation and crowdsourcing pioneer that enables organizations to solve their key problems by connecting them to diverse sources of innovation including employees,...
Distributed Knowledge, Open InnovationLisa Barone’s “7 Ways to Incorporate Crowdsourcing into Your Business” originally published by OutspokenMedia.com recently sparked quite a discussion amongst the online crowdsourcing community. While Barone’s article covers a list of crowdsourcing applications for SMBs and start-ups, we should also consider the implications of crowdsourcing for bigger businesses and large enterprises. Crowdsourcing is definitely impacting a wide range of business models, but its use and applicability varies according to the size of the entity.
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document Distributed KnowledgeIn such a highly developed technological age, the British political parties are missing out on an opportunity to connect with a greater percentage of the most apathetic of voters- including young...
video Distributed Knowledge, Open InnovationIn this video, Dwayne introduces the concepts discussed in the book, and the strategies that lead companies like Procter and Gamble or Eli Lilly to become true Challenge Driven Enterprises.
site Open Innovation / Idea Generation100%Open is a specialist open innovation agency that helps large organisations create value by innovating with others. Open innovation. Nothing more, nothing less.Their vision of open innovation...
Crowdfunding, Distributed Knowledge
How do you organize ideas and control the quality of what is produced by crowdsourcing? These were the main questions from the audience that followed a discussion at Social Media Brazil, which took place last week in São Paulo. A first for the industry, the social media event provided a forum this year for a good debate about crowdsourcing and crowdfunding. According to Rafael Zatti, creator of Ideias.me, when consumers work together to produce a new product they effectively take part of the process. And in this process the community itself becomes the quality control. “When a project is well structured, the community is self-regulating.”
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site Distributed Knowledge / Citizen Science
YourEncore helps companies accelerate innovation by connecting them with retired scientists and engineers to leverage their expertise. YourEncore provides these services to industry-leading...
document Distributed Knowledge, Open Innovation
Do-it-yourself crowdsourced open innovation has attracted major players like IBM and Procter&Gamble. On their websites, customers, professionals, job seekers, and anyone interested can access...
document Distributed Knowledge, Tools
Crowdsourcing is a hot topic in marketing circles these days.It's been used to create ads for iconic brands such as Harley-Davidson and Doritos. Procter & Gamble used it to shape the...