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document Distributed KnowledgeThe following strategic implications were drawn:
1. Crowdsourcing is a key area to explore in 2011, if it's not yet a part of your CSR communications.
2. Social media channels should be...
document Distributed KnowledgeThe survey conducted Weber Shandwick's Social Impact group proved a lot on the impact of crowdsourcing and social media towards different companies. These companies believe that these two...
document Crowd Creativity
Crowdsourcing has become increasingly popular over the past few years. A 2012 crowdsourcing study by Weber Shandwick showed 44% of executive respondents have used crowdsourcing. Of those, 95%...
document Distributed KnowledgeThe study, conducted last October by the PR firm‘s Social Impact speciality group in partnership with KRC Research, found out that executives do make use of crowdsourcing to generate ideas and spur...