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blog Crowdfunding, Tools
If you are looking to raise some cash up front to fund your development or marketing campaign without having to deal with VC’s term sheets and give away an ownership stake in your company, then...
document Distributed Knowledge, Open Innovation
Jana is the new name and brand of technology company txteagle. Inspired by the Sanskrit word for “people”. Their mission is to offer global organizations unparalleled access to emerging market...
document Distributed Knowledge, Open InnovationChris Pitre has done an excellent job in explaining why marketers should invest in crowdsourced research.
He also presented Crowdtap, as a research tool that he's company is using and is...
document Crowd Creativity, Distributed Knowledge
The marketing and advertising industry has already been heavily influenced by social trends, turning traditional broadcast models on their head. The power of the crowd has been enabled by the...
document Distributed KnowledgeSome people are outraged and saying that the campaign should be pulled and Benetton sanctioned over their actions but just as many are saying that it is a stroke of genius. What can’t be denied is...
document Distributed KnowledgeLocal Motors,for example, used the internet to crowdsource the design of a powerful but fully road-legal desert rally car at a cost of $1.5m,compared to the usual $200m.The car went on to wow the...
document Tools
Here are some of the major applications of crowdsourcing as part of your sales and marketing efforts:
*Product Development: Product development forms a major part of any organization’s sales...
site Distributed Knowledge / Environment (Green)EnviroSpeak.tv is a collective action network, and online community, that leverages social networking, user generated media, collaborative learning and fundraising to facilitate real...
site Toolsevly is the world's first Crowdsourcing Social Network. Users can build freemium crowdsourcing, crowdfunding, crowdwisdom or crowdintelligence sites with just a few clicks. It's all tied...
evlyDec 02, 2010 12:40 pm GMT
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document Crowd Creativity, Distributed KnowledgeThe mission of Citizens Market is to empower consumers with tools to shop their values. They use the market power of consumers to build the business case for corporate social responsibility.
document Crowd Creativity, Distributed KnowledgeTo crowdsource videos for your business, Marketing Cast David Meerman Scott, shares the following tips:
1. Create a Contest for Best Video
2. See How Other Businesses Did It
3. Give People...
document Crowd Creativity, Distributed KnowledgeFollowing is a list of trends that will create the biggest opportunity, and confusion, for SMBs in 2011.
1. Online presence moves to Facebook
2. The dawn of the SMB agency arrives
3. SMBs take...
document Distributed Knowledge, Open InnovationTechnology is a beautiful thing especially when it comes to gathering feedback. Online survey tools such as Zoomerang make it easy and affordable for small and medium-sized businesses and...
site Cloud Labor / Expert-tasks
eClerx provides Knowledge Process Outsourcing (KPO) and Business Process Outsourcing (BPO) services to global companies from their deployment centers in India.
Their teams provide the level of...
blog Crowd Creativity
Granted, crowdsourcing initiatives easily lack focus. Often these opportunities are exploited by bored satirists who use it for their own aims, as in the case of the ‘remixed’ content all over...
document Distributed Knowledge, Open Innovation
When a business utilizes SCVNGR, it can do cool things like the following:
If a business is large enough, it might consider some type of campaign across all of its locations, where it builds...