Crowdsourcing: Knowledge Has a Long Tail
document Distributed KnowledgeIn domains being affected earlier by the digital medium, (e.g. software development and publishing), the long tail of knowledge held by the Unstructured Crowd is now able to express itself in ways...













I recently spoke to John Bernier from Best Buy, the discussion about Twelpforce as a highly innovative approach to real-time customer service to learn more about the opportunities for crowdsourcing customer service. More recently I interviewed Gioacchino La Vecchia, Chairman and CEO and a co-Founder of CrowdEngineering who, through his CrowdForce platform, is a forerunner in the development of enterprise-class Social CRM solutions. It would seem that international recognitions by industry analysts Gartner and Altimeter, who awarded the accolades of “cool vendor” and “the one to watch” in Social CRM, preceeding last week’s announcement that CrowdEngineering had closed a $4m Series A Round the crowd may have a big role to play in servicing itself!
Last week, Newsweek published an article titled 








![Crowd Supply President on Platform Launch, Product Fulfillment, and More [Part I]](/images/resized//editorial_25193_190x100_editorial_crop.jpg?1365535883)

