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Search results for: marketing research

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How to Use Twitter for Crowdsourcing and Simple Market Research
document Distributed Knowledge, Open Innovation

Technology is a beautiful thing especially when it comes to gathering feedback. Online survey tools such as Zoomerang make it easy and affordable for small and medium-sized businesses and...

Luis Enrique MoralesApr 28, 2011 03:57 pm GMT5095 views
00
How to Use Twitter for Crowdsourcing and Simple Market Research
The Advantages of Crowd Sourced B2B Market Research
blog Cloud Labor, Distributed Knowledge

While crowdsourcing has spread in B2C areas, its use in B2B is nascent. What factors must change for it to work for enterprises?

Arun PrakashAug 25, 2011 12:44 pm GMT2784 views
10
The Advantages of Crowd Sourced B2B Market Research
New Startup Offers Market Research for Independent Musicians & Labels
document Cloud Labor, Distributed Knowledge, Tools

Audiokite Research utilizes Amazon Mechanical Turk, a popular crowdsourcing platform, to attract thousands of reviewers in the United States. These reviewers listen to a certian amount of a song,...

Jayne AnnApr 04, 2014 05:47 am GMT930 views
80
New Startup Offers Market Research for Independent Musicians & Labels
Why Marketers Should Invest in Crowdsourced Research
document Distributed Knowledge, Open Innovation

Chris Pitre has done an excellent job in explaining why marketers should invest in crowdsourced research. He also presented Crowdtap, as a research tool that he's company is using and is...

Benjamin FosselJan 19, 2011 03:04 pm GMT5028 views
280
Why Marketers Should Invest in Crowdsourced Research
Chaordix Transforming Market Research, Brand Loyalty and Innovation with Crowd Intelligence™
article Open Innovation

Unique Engagement and Data Analysis Methods Provide Dramatically Better and Faster Results New York, London, Calgary – November 2, 2011 Chaordix, the global standard in crowdsourced marketing...

ChaordixNov 02, 2011 10:54 pm GMT2367 views
10
Chaordix Transforming Market Research, Brand Loyalty and Innovation with Crowd Intelligence™
Chaordix Transforms Marketing Plans With Crowd Intelligence
document Distributed Knowledge

Crowd Intelligence™ differs from and improves upon traditional methods of market research in multiple important ways including: ? Generating both rich qualitative and quantitative data from...

Jayne AnnNov 06, 2011 08:16 am GMT3443 views
40
Chaordix Transforms Marketing Plans With Crowd Intelligence
Crowdsourcing is More Than Market Research — It’s Good PR
document Crowd Creativity

Crowdsourcing tools, like IdeaScale, have gone mainstream and have become an integral part of how we listen to customers. And perhaps the best example is in seeing how FEMA (a government...

Tim SatterthwaiteDec 02, 2010 05:38 am GMT1124 views
10
Crowdsourcing is More Than Market Research — It’s Good PR
Using Flickr to Crowdsource Market Research
document Crowd Creativity, Distributed Knowledge

Try using Flickr to gather primary market research. It’s fast, free and extremely informative.

Archenette EvangelioJan 25, 2011 07:54 am GMT3639 views
11
Using Flickr to Crowdsource Market Research
Crowdsourcing for Innovation, Market Research and Brand Loyalty
document Crowd Creativity, Distributed Knowledge, Open Innovation

There are many variations on how to conduct crowdsourcing (sometimes often called “open innovation”) with key differences being the role of the crowd and the form of input gathered. In its most...

Jason RobbinsOct 03, 2011 08:23 am GMT2141 views
00
Crowdsourcing for Innovation, Market Research and Brand Loyalty
Financiers are more creative than Market Researchers
document Crowd Creativity, Open Innovation

Children see the world differently. You might have overlooked something that is completely obvious to a child. You might be stuck in your grownup way of thinking. Children often can explain...

Fritz SchaeferNov 01, 2011 02:17 am GMT1549 views
10
Financiers are more creative than Market Researchers
InCrowd
site Tools

InCrowd has developed an innovative do-it-yourself market research platform providing the global life sciences industry with immediate market feedback. The disruptive nature of the platform,...

Kathleen PoulosDec 20, 2011 07:28 pm GMT1387 views
10
InCrowd
Five Reasons why Crowdfunding is Making Market Research Obsolete
Crowdfunding

Sarah McKinney, founder and CEO of AMP, writes in to discuss how crowdfunding is changing market research, and what entrepreneurs and established companies alike can do to adapt to these changes. 

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Crowdsourcing.orgOct 03, 2012 06:36 pm GMT5638 views
791
Text Message Crowdsourcing Startup TxtEagle Raises $8.5m
document Distributed Knowledge, Open Innovation

Through partnerships with mobile operators in dozens of countries, TxtEagle offers people free airtime in exchange for answers to questions. These might be market research surveys or ‘microtasks’...

Tonya Van Dijk Apr 07, 2011 10:06 pm GMT1418 views
10
Text Message Crowdsourcing Startup TxtEagle Raises $8.5m
With Curated Crowdsourcing, Thinkspeed Brings Market Research Into the Modern Age
Distributed Knowledge

Market research, an integral part of an informed business strategy, typically relies on the knowledge of industry analysts and vendor marketing for insight. Thinkspeed believes it has a better model, one that taps into the collective intelligence and expertise of a crowd of professionals to provide accurate, informed market research more in tune with consumers’ purchasing decisions. Using a “curated crowdsourcing” format, Thinkspeed engages portions of its 10,000-strong community to generate market research for technology companies, investment professionals, IT decision makers and the like.

Crowdsourcing.org spoke with Arun Prakash, Thinkspeed vice president of marketing, to learn more about the company’s crowdsourcing-based model of market research.

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Eric BlattbergOct 04, 2011 11:21 pm GMT3239 views
00
Applications of Crowdsourcing as an Online Marketing Tool
document Tools

Here are some of the major applications of crowdsourcing as part of your sales and marketing efforts: *Product Development: Product development forms a major part of any organization’s sales...

Tim SatterthwaiteMay 12, 2012 05:33 am GMT4248 views
20
Applications of Crowdsourcing as an Online Marketing Tool
Crowd-sourced Research Models for Consumer-driven Innovation
document Distributed Knowledge, Open Innovation

Anthropologic studies, conversation analytics, mobile-driven online ethnographic studies, dialogic loops, semi-structured virtual focus groups, “viral” research, wiki-based research projects and...

Archenette EvangelioJan 25, 2011 08:15 am GMT2142 views
70
Crowd-sourced Research Models for Consumer-driven Innovation
Online Game Crowdsources Ideas to Accelerate Medical Research
document Distributed Knowledge, Open Innovation

The game, also hosted by the Robert Wood Johnson Foundation’s Pioneer Portfolio and the Institute for the Future, was held last year on October 7th and November 9th. Over 400 players--including...

Tonya Van Dijk Feb 05, 2011 03:57 pm GMT3647 views
10
Online Game Crowdsources Ideas to Accelerate Medical Research
The Interviews with Key Speakers at the Technology Driven Market Research Event are Coming Fast and …
document Distributed Knowledge, Open Innovation

In this interview, Kevin Lonnie gave a teaser on his “Crowdsourcing Your Research for Co-Creation” presentation at the IIR Tech Driven Market Research event: "The term “Crowdsourcing” is...

Luis Enrique MoralesFeb 23, 2011 04:15 pm GMT1285 views
10
The Interviews with Key Speakers at the Technology Driven Market Research Event are Coming Fast and …
evly – The First Crowdsourcing Social Network
video Open Innovation

Evly is an online network of crowdsourcing communities where users can create advanced crowdsourcing websites in a few clicks to bring people together to constantly solve new challenges.

Jason RobbinsOct 22, 2011 11:08 pm GMT2138 views
10
evly – The First Crowdsourcing Social Network
Pharma Now Has the Ability to Access Real-Time Product Launch Data Via an Innovative Technology Platform
document Open Innovation

Janet Kosloff, Co-Founder and CEO of InCrowd, explains the value of real-time data in the highly competitive life sciences industry. “Our goal at InCrowd is to provide our clients with a...

Claire MackayNov 01, 2011 02:30 pm GMT1452 views
10
Pharma Now Has the Ability to Access Real-Time Product Launch Data Via an Innovative Technology Platform
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