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document Distributed Knowledge, Open InnovationTechnology is a beautiful thing especially when it comes to gathering feedback. Online survey tools such as Zoomerang make it easy and affordable for small and medium-sized businesses and...
document Distributed Knowledge, Open InnovationChris Pitre has done an excellent job in explaining why marketers should invest in crowdsourced research.
He also presented Crowdtap, as a research tool that he's company is using and is...
article Open InnovationUnique Engagement and Data Analysis Methods Provide Dramatically Better and Faster Results
New York, London, Calgary – November 2, 2011 Chaordix, the global standard in crowdsourced marketing...
ChaordixNov 02, 2011 10:54 pm GMT
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document Distributed Knowledge
Crowd Intelligence™ differs from and improves upon traditional methods of market research in multiple important ways including:
? Generating both rich qualitative and quantitative data from...
document Crowd CreativityCrowdsourcing tools, like IdeaScale, have gone mainstream and have become an integral part of how we listen to customers. And perhaps the best example is in seeing how FEMA (a government...
document Crowd Creativity, Open Innovation
Children see the world differently. You might have overlooked something that is completely obvious to a child. You might be stuck in your grownup way of thinking. Children often can explain...
site ToolsInCrowd has developed an innovative do-it-yourself market research platform providing the global life sciences industry with immediate market feedback. The disruptive nature of the platform,...
CrowdfundingSarah McKinney, founder and CEO of AMP, writes in to discuss how crowdfunding is changing market research, and what entrepreneurs and established companies alike can do to adapt to these changes.
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document Distributed Knowledge, Open InnovationThrough partnerships with mobile operators in dozens of countries, TxtEagle offers people free airtime in exchange for answers to questions. These might be market research surveys or ‘microtasks’...
Distributed KnowledgeMarket research, an integral part of an informed business strategy, typically relies on the knowledge of industry analysts and vendor marketing for insight. Thinkspeed believes it has a better model, one that taps into the collective intelligence and expertise of a crowd of professionals to provide accurate, informed market research more in tune with consumers’ purchasing decisions. Using a “curated crowdsourcing” format, Thinkspeed engages portions of its 10,000-strong community to generate market research for technology companies, investment professionals, IT decision makers and the like.
Crowdsourcing.org spoke with Arun Prakash, Thinkspeed vice president of marketing, to learn more about the company’s crowdsourcing-based model of market research.
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document Tools
Here are some of the major applications of crowdsourcing as part of your sales and marketing efforts:
*Product Development: Product development forms a major part of any organization’s sales...
document Distributed Knowledge, Open InnovationAnthropologic studies, conversation analytics, mobile-driven online ethnographic studies, dialogic loops, semi-structured virtual focus groups, “viral” research, wiki-based research projects and...
document Distributed Knowledge, Open InnovationThe game, also hosted by the Robert Wood Johnson Foundation’s Pioneer Portfolio and the Institute for the Future, was held last year on October 7th and November 9th. Over 400 players--including...
document Distributed Knowledge, Open InnovationIn this interview, Kevin Lonnie gave a teaser on his “Crowdsourcing Your Research for Co-Creation” presentation at the IIR Tech Driven Market Research event:
"The term “Crowdsourcing” is...
video Open InnovationEvly is an online network of crowdsourcing communities where users can create advanced crowdsourcing websites in a few clicks to bring people together to constantly solve new challenges.
document Open InnovationJanet Kosloff, Co-Founder and CEO of InCrowd, explains the value of real-time data in the highly competitive life sciences industry. “Our goal at InCrowd is to provide our clients with a...
document Crowd Creativity, Distributed KnowledgeAs you can see, once again the marketing world is changing as new technologies become available to digital savvy consumers. Keep up-to-date on the trends, and make changes to your marketing plan to...