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Here are some of the major applications of crowdsourcing as part of your sales and marketing efforts:
*Product Development: Product development forms a major part of any organization’s sales...
document Tools
Last week, the company announced that its plan to develop an innovative new crowdsourcing platform to help independent game makers build, publish and market the next wave of fun and exciting...
document Crowd Creativity, Distributed KnowledgeCrowdsourcing for social media marketing is also thought to be a helpful resource in expanding a company's reach. Inviting customer to pin content on their Pinterest boards, share pictures and...
document Crowd CreativityCrowdsourcing tools, like IdeaScale, have gone mainstream and have become an integral part of how we listen to customers. And perhaps the best example is in seeing how FEMA (a government...
document Crowd Creativity, Distributed KnowledgeThe mission of Citizens Market is to empower consumers with tools to shop their values. They use the market power of consumers to build the business case for corporate social responsibility.
document Distributed Knowledge, Open InnovationChris Pitre has done an excellent job in explaining why marketers should invest in crowdsourced research.
He also presented Crowdtap, as a research tool that he's company is using and is...
document Distributed Knowledge, Open InnovationRoss Dawson lists the following platforms and tools or examples that can be highly utilized for one's business:
1. Distributed innovation platforms (Innovation Exchange, Ideaken, Nine...
document Distributed Knowledge, Open InnovationTechnology is a beautiful thing especially when it comes to gathering feedback. Online survey tools such as Zoomerang make it easy and affordable for small and medium-sized businesses and...
document Crowd Creativity, Distributed KnowledgeBIA/Kelsey's new study on American SMB goes on to say that by 2015 SMBs will allocate 30 percent of their marketing budgets to traditional advertising (down from 52 percent in 2010), with the...
document Tools
Reel, a new free-online presentation tool, is not only a simple way to get people on the same page and up to speed, but to crowdsource ideas for marketing, product direction, services and...
document Crowd CreativityHere are three ways crowdsourcing can benefit your marketing strategy.
*Engaging Content. Creative crowdsourcing is a powerful tool to add to your library of shareable content.
Online WOM...
video Distributed Knowledge, Tools
Clickworker's Christian Rozsenich and Nicolas Plögert of Sharewise talk about crowdsourcing as a marketing tool during the Crowdsourcing Summit 2012 held last April 27 in Cologne, Germany.
document Tools
Eric Edelstein’s vision is not simply to help brands extend their reach, but rather to engage a brand’s community in improving the health of the company through crowdsourcing. “Imagine a...
article Tools
Spacetime Industries, a technology company specializing in financial services, has launched a new iOS application called Robinhood. The idea is that those that are involved or interested in the...
document Distributed Knowledge, Open InnovationCrowdsourcing has a crowd of critics. Crowdsourcing is the notion of distributed problem-solving where problems are broadcast to large groups of solvers in the form of an open call for solutions.
document Distributed Knowledge, Open Innovation, Tools
As a freelancer, independent consultant or small business owner, you can use social media to elevate your brand to actually compete with the major players. Social media is truly the great...
document
That storehouse is filled with specific insights from Google (frequently compiled as infographics) as well as studies, reports, a research library, a fact and statistic sheet, and planning tools....