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BlogBang
blog Crowd Creativity

A blog that's full of creativity. BlogBang is an advertising platform that enables brands or companies to post their video briefs while users or community members create their video...

Archenette EvangelioAug 04, 2011 09:36 pm GMT1189 views
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BlogBang
Clipsource: Online Marketplace For News Videos
document Crowdfunding

Clipsource received roughly 430 000 EUR (4 million SEK) of funding from Almi Invest and a group of angel investors this past August. The company will use these funds to further develop the...

Claire MackayNov 29, 2011 01:41 pm GMT963 views
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Clipsource: Online Marketplace For News Videos
CrowdOptic and The Big Picture Film and Video Arts Partner to Pinpoint Locations for Breaking News
document Tools

CrowdOptic, a maker of crowd-powered mobile applications,and The Big Picture Film and Video Arts Inc., a leading provider of video production solutions for broadcast television, today entered...

Fritz SchaeferSep 27, 2012 11:20 pm GMT503 views
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CrowdOptic and The Big Picture Film and Video Arts Partner to Pinpoint Locations for Breaking News
Ustream and Video the Vote Encourage Voters to Film Election Day Injustice
article Distributed Knowledge

Anyone who wants to follow along with this crowd-source journalism effort can monitor it at “VideoTheVote.org“. Video the Vote is massively expanding its effort. Not only is it teaming with...

Jason RobbinsNov 06, 2012 03:40 am GMT1313 views
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Ustream and Video the Vote Encourage Voters to Film Election Day Injustice
Tips for Maximizing Your Crowdsourcing Video Project: Dialogue Earth Video Crowdsourcing Contest (part 1)
Crowd Creativity, Distributed Knowledge

“Expert” opinion is highly sought after but, in the nascent industry of crowdsourcing, the bias of experience lies with the crowdsourcing platform owners and their teams and maybe the odd crowdsourcing consultancy. Credible “buy-side” views from the users’ of crowdsourcing are appreciated for their candor and objectivity.

In this post, the first of a two-part article, Crowdsourcing.org interviews Tom Masterman of Dialogue Earth about their decision to experiment with the crowdsourcing of educational science videos. In part 1 of this post, Masterman talks about the issues associated with the decision on whether or not to crowdsource a video project around the issues of control, quality, cost and time to set-up.

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Carl EspostiFeb 17, 2011 08:26 pm GMT6431 views
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Tips for Maximizing Your Crowdsourcing Project: Dialogue Earth Video Crowdsourcing Contest (part 2)
Crowd Creativity, Distributed Knowledge

In the first part of Crowdsourcing.org's interview with Dialogue Earth's Tom Masterman, we discussed issues related to the often-difficult decision whether or not to crowdsource the creation of video content.  Part two of our interview focuses on considerations needed once the decision is made to move forward on a crowdsourcing project.

 

In this piece, Masterman answers Crowdsourcing.org’s questions on the issues of time to execute, project phases, and worker incentives and managing the interaction with the creative crowd.

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Carl EspostiFeb 28, 2011 07:34 pm GMT4911 views
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wooshii
site Crowd Creativity / Audio/Video

Wooshii is a platform that connects the creators of rich media, (think video, animation or 3D etc), with buyers looking to utilise this low cost, effective and increasingly relevant forms of...

Benjamin FosselDec 18, 2010 01:22 pm GMT1159 views
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wooshii
PRESS RELEASE: Zooppa Creative Crowdsourcing Community Surpasses 100,000 Members
document Crowd Creativity, Open Innovation

Through its social networking platform and powered by its online creative community, Zooppa provides brand marketers and agencies a turnkey solution for crowdsourcing creative print and video...

Luis Enrique MoralesMar 30, 2011 04:24 pm GMT3407 views
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PRESS RELEASE: Zooppa Creative Crowdsourcing Community Surpasses 100,000 Members
XLNTads
site Crowd Creativity / Film

Poptent(XLNTads) delivers fully executed videos, ready for broadcast, in as little as six weeks. They tailor a program to any marketing need. Poptent offer a range of customized solutions, to fit...

Tonya Van Dijk Apr 02, 2011 04:06 am GMT718 views
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XLNTads
Crowdsourcing helps preserve Social Security and Medicare
Crowd Creativity

In another landmark win for the crowdsourcing industry and GeniusRocket, crowdsourced vídeo production proves it’s a very real threat to the traditional big agency model for TV advertising production. In less than three weeks from the first meeting to premiering during NBC's "Meet the Press" on July 17th, GeniusRocket delivered a high quality production for a third of the typical cost.

With a straightforward and emotional message, Jam Session is the first advertising campaign launched by The National Committee to Preserve Social Security and Medicare  in more than a decade. It is a decisive action to save what they consider essential public programs as Congress debates dramatic spending cuts.

The National Committee selected GeniusRocket, the DC-based advertising firm, a Pioneer in the crowdsourcing space, in favor of competition from within the advertising industry. The National Committee were looking for an ad that would effectively broadcast their mission in a national television advertising campaign.

"We needed a process that could guarantee enough creative options for our ad without the high fees associated with a traditional ad agency," said Pamela Causey, Director of Communications for the National Committee.

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Carl EspostiJul 29, 2011 03:11 am GMT5238 views
11
Global Electronic Conglomerate uses Facebook to Crowdsource Innovation
Open Innovation

Last year LG Electronics, the world's second-largest manufacturer of television sets and one of the world’s largest electronic conglomerates, known for its use of top Korean music and film stars and its stunning TV spots, launched its first open communication forum called the Life's Good lab. Its aim was to intensify the interaction between the company and their consumers in Brazil and Latin America as a whole and to also infuse the company with fresh ideas. The initiative was a success building a community of over 118,000 fans on its Facebook Page who generated more than 15,000 ideas. This initial success provided the backdrop for LG Electronics to explore further ways of using crowdsourcing and social media to engage its audience. This year, LGE have chosen to use their social media outreach to promote Korean culture by using their Facebook fan Page to launch a video contest  

LG has been using Facebook as a platform to connect with its audience while, at the same time, collect new ideas. The next step, according to the company, is to keep in touch with the fans of LG and to create a place where they can express and post not only their ideas but expressions about the brand.

To explain better what this strategy means for the company I talked to Paulo Santamaria, responsible for Regional Digital Marketing at LG. Santamaria said that the objective of the strategy is to revitalize the LG brand and to improve customer preference. He wishes to emphasize LG’s brand image as young, passionate and energetic. “Our target demographic are the younger generation, fans of good music, the generation that is really attached to technology, growing up in the new social media culture”.

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Flavio GutSep 13, 2011 06:14 am GMT5057 views
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Bambuser users can now share newsworthy content directly with The Associated Press
document Distributed Knowledge

The agreement between Bambuser and AP provides a unique opportunity for all Bambuser users to achieve worldwide distribution and get recognized for their content with full credit. People using...

Luis Enrique MoralesApr 06, 2012 01:23 pm GMT2580 views
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Bambuser users can now share newsworthy content directly with The Associated Press
Mapfia
video Tools

A video on Mapfia, an application for iPhone® and Android™ phones that lets you make free "map calls".

Tonya Van Dijk Jun 26, 2012 12:25 pm GMT879 views
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Mapfia
CEI, ShareItMobile bring real-time mobile crowdsourcing and citizen journalism to broadcast industry
document Distributed Knowledge

Communications Engineering, Inc. (CEI) has partnered with ShareItMobile to bring real-time mobile crowdsourcing and citizen journalism to the broadcast industry. The ShareItMobile system gives...

Jayne AnnJun 30, 2012 06:28 am GMT623 views
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CEI, ShareItMobile bring real-time mobile crowdsourcing and citizen journalism to broadcast industry
HipGeo Debuts Only Free App to Automatically Create Location-Based Story Streams From Photos, Video and Text
document Tools

“We believe that the most memorable experiences—those we want to capture, share and inspire others with—are typically closely meshed to a physical place,” said Rich Rygg, co-founder of HipGeo....

Benjamin FosselJul 31, 2012 03:15 pm GMT483 views
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HipGeo Debuts Only Free App to Automatically Create Location-Based Story Streams From Photos, Video and Text
YouTube launches 'I Files' an investigative video news channel
document Tools

The author also contacted Amy Mitchell, Deputy Director of Pew Research Center's PEJ to ask why she thought people were turning to YouTube for news videos. Mitchell replied:...

Tim SatterthwaiteAug 03, 2012 03:52 pm GMT510 views
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YouTube launches 'I Files' an investigative video news channel
UStream Asia to start "tipping" service so viewers can donate to streamers
document Tools

UStream Asia said in a press release that the service is an effort to simplify efforts by streamers on the site to crowdfund, or tap large numbers of viewers for small donations to fund their...

Jayne AnnAug 16, 2012 10:20 am GMT462 views
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UStream Asia to start
Crowdsourcing as a Model for Problem Solving
video Distributed Knowledge, Open Innovation

In this video Daren explains that the way crowdsourcing works is that a company has a problem it wants to solve and it broadcasts that problem through on-line communities to a ‘crowd”. The crowd...

Carl EspostiSep 21, 2010 04:36 am GMT8353 views
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Crowdsourcing as a Model for Problem Solving
Vocalo
site Crowd Creativity / Audio/Video

Vocalo.org is the media you make. You can upload videos, music, interviews, and commentary, all of which may end up on the airwaves during our live broadcast at 89.5 FM. But it’s not just about...

Pablo BracciniApr 27, 2011 11:05 pm GMT812 views
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Vocalo
UserFarm
site Crowd Creativity / Audio/Video

Userfarm is the first international platform of video crowdsourcing, the easiest choice to make video content. Brands, Agencies, Publishers and Broadcasters can access on UserFarm a network of...

Luca OliverioMay 21, 2011 05:17 pm GMT1675 views
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UserFarm
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