Alpha.gov.uk is an experimental prototype (an 'alpha') of a new, single website for UK Government, developed in line with the recommendations of Martha Lane Fox's Review. It has two overarching objectives:
To test, in public, a prototype of a new, single UK Government website.
To design & build a UK Government website using open, agile, multi-disciplinary product development techniques and technologies, shaped by an obsession with meeting user needs.
Brief business history
It's been built in three months by a small team in the Government Digital Service, part of the Cabinet Office.
What Alpha.gov.uk does do is trial a selection of new, simple, reusable tools aimed at meeting some of the most prevalent needs people have from government online. The aim is to gather feedback on these new approaches from real people early in the process of building a new single website for central government.