Connect + develop open innovation strategy has established more than one thousand active agreement with innovation partners. Connect + develop enables P&G to share R&D, commercialization and brand strength with partners worldwide, bringing great ideas to market and into the lives of consumers faster.
Connect + develop are aggressively looking for solutions for their needs, they will consider any innovation — packaging, design, marketing models, research methods, engineering, technology, etc. that would improve their products and services and the lives of the world's consumers. Connect + develop has been at the forefront of open innovation with it's partners, suppliers and customers in the belief that "together, more value will be created than P&G could ever create alone".