MyFootballClub is a unique internet venture that uses the principle of crowdsourcing and crowdfunding to run a real football club.
Rather than being owned by millionaires with varying interest in the fortunes of a club, Ebbsfleet United is owned by thousands of members, who each contribute small amounts annually, and vote on key management decisions like the budget, transfer deals, kit supplier contracts, kit design, election of Club officials, and even approve the Manager's contract!
United Kingdom, Northfleet
The MyFootballClub community is the first Internet organization to buy and takeover a real-world football club.
This model brings a unique dialogue between the club and the community, with local fans sharing knowledge about the club, and global members contributing their expertise and skills that would otherwise cost the club. Members are able to bring fresh ideas, which are discussed and voted on as a community, for action by the Club.