On peoplefund.it, you can find good ideas that might just change the world (for the better). Then you can help make them happen with your money in return for your choice of reward. It’s quick to back a project, and your money will only leave your account if the idea you support raises its target. If you really like an idea you can also support it with your time and skills – and by telling your friends! Projects on peoplefund.it might be the latest tech gadgets, ground-breaking energy initiatives, or nifty ideas to make good, affordable, local food fun.
Company contact details
101 St John Street
London EC1M 4AS
T: +44 (0) 207 490 3580
F: +44 (0) 207 490 8419
Brief business history
KEO, the BAFTA-award winning media production company set up around Hugh Fearnley-Whittingstall and River Cottage, launched a new website on 1st November: www.peoplefund.it.
Hugh Fearnley-Whittingstall, chef, campaigner, Presenter and Director at KEO films, says:
“The success of our Fish Fight, Landshare, and energyshare campaigns have shown that solutions often come from grass roots collective action, and have the power to effect more remarkable change than we really ever imagined. Peoplefund.it builds on that momentum, and gives people the means to take their ideas forward. That, in a nutshell, is why, I’m excited about peoplefund.it.”
Success to date
Within 6 days of launching the site The Bicycle Academy, one of the launch projects, reached their target of £40,000 through pledges from members of the public.