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bringBUDDY (lowQ for youtube)

video Open Innovation
Summary The video presents a clear example of how a program (that DHL is currently testing on) "bring.BUDDY" works. Although it's utilizing the German language, people can still understand it through the video's English translation.
Description The programs is called “bring.BUDDY,” and it hopes to reduce road congestion and DHL’s carbon emissions. Participants use a smartphone app to specify their travel. An alert is sent to them of any package that needs to be delivered along their route. In return, the participants receive points which they can redeem at local stores.
Tags: dakr horse innovation, design thinking, DHL, environment, Innovation, james dyson award
Benjamin Fossel Posted by Benjamin Fossel
Dec 12, 2010 11:37 am GMT Viewed 1911 times
Author: bringBUDDY Source
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