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Charles Leadbeater: The rise of the amateur professional

video Distributed Knowledge, Open Innovation
Summary In this deceptively casual talk, Charles Leadbeater weaves a tight argument that innovation isn't just for professionals anymore. Passionate amateurs, using new tools, are creating products and paradigms that companies can't.
Description Charles Leadbeater describes the rising role of serious amateurs ("Pro-Ams," as he calls them) through the story of the mountain bike.

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